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How Does Seo Work

Long Tail Keywords, Simple Steps To Drive Notable Revenue

by John E Lincoln @ Ignite Visibility

If you’re looking for a new way to generate web traffic but you haven’t yet tried to optimize your content for long-tail keywords, then now’s the time. In fact, you can do your brand (and your bottom line) a lot of good by writing articles centered around detailed search terms that your competitors don’t know...

The post Long Tail Keywords, Simple Steps To Drive Notable Revenue appeared first on Ignite Visibility.

What Facebook Watch Will Mean for Marketers

by Today's Industry Insider @ The Kissmetrics Marketing Blog

It was only a matter of time. Just like Amazon, YouTube, and Netflix before it, Facebook has officially entered the video streaming game. What is Facebook Watch, and what does it mean for you your marketing strategy? What is Facebook Watch? Launched in August 2017 to select users in the U.S. via mobile, desktop and […]

How to Re-Engage Customers That You’ve Lost

by John Nesler @ Creative California

Small business owners tend to focus on the challenge of bringing in new customers. When working with clients, one of our foremost priorities is developing websites, content, and marketing strategies that will develop new leads. But when doing this, it’s easy to overlook the importance of existing clients. Everyone has likely had the experience of […]

The post How to Re-Engage Customers That You’ve Lost appeared first on Creative California.

How Does Search Engine Optimization Work? - Creative California

How Does Search Engine Optimization Work? - Creative California


Creative California

How does search engine optimization work? We break SEO down to its basic levels, and show you how to approach ranking well in the SERPs.

Hurricanes Escalate US Climate Change Debate on Social Media

by Natalie Severt @ Unamo Blog

Is it wrong to discuss climate change during climate disasters? Scott Pruitt, the Administrator at the Environmental Protection Agency (EPA), says that it is. He told CNN in a phone interview that it’s “misplaced” to “focus on the cause and effect of the storm” during the storm. So, did anyone listen to him? Apparently not. […]

4 Tips to Stop Killing Your Content Team from Workfront & Nordstrom

by Ashley Zeckman @ Online Marketing Blog – TopRank®

The pressure is on! Content marketers are being expected to create more with less. And often, that means creating more content without adding additional team members. Unfortunately, the content copywriters are often the ones that bear the brunt of these situations which can be exhausting and cause content burnout. To help ease the pain, Workfront’s [...]

The post 4 Tips to Stop Killing Your Content Team from Workfront & Nordstrom appeared first on Online Marketing Blog - TopRank®.

SEO Penalties

by admin @ Online Specialists

If your website is penalised it can be a big problem for the website owner especially if they rely solely on the search engines for traffic. As time has passed, Google have become more transparent on ‘how to’ identify a penalty and many SEO’ers have developed processes to follow to reverse those penalties. In today’s […]

The Greek Origin of the word idiot random fact

by poweruser @ Digital Marketing Agency Cleveland

The post The Greek Origin of the word idiot random fact appeared first on Digital Marketing Agency Cleveland.

Chinese SEO – tips on how it works and key differences

by Ben Foster @ The SEO Works

This week we met up with our China SEO Partner seo.com.cn to discuss all things related to SEO in China. Xuming He, the founder of SEO China, visited our head offices here in Sheffield and we had a fantastic afternoon with him where we shared our insights of the UK market and in turn he […]

The post Chinese SEO – tips on how it works and key differences appeared first on The SEO Works.

Six Ways To Get More Inbound Links!

by yptadmin @ Your Page Today

Now that you know the value of inbound links and how they help your site rank higher in search engines, it’s time to learn how to get the links that give your site a real boost. How do you get them? Is there some secret formula? Not exactly. There are many ways to get more inbound links, but here are six ...Read more

Connect With Customers by Speaking Their Language

by John Nesler @ Creative California

I have worked with Creative California for several years now. In that time, I’ve found that one of the most important services we offer to our customers is this: Improving their marketing by getting them to think like their customers. Despite my time here, I’m always a little surprised at how many business owners and […]

The post Connect With Customers by Speaking Their Language appeared first on Creative California.

Why Good Enough Just Isn’t Good Enough Anymore!

by Jeffrey_Smith @ SEO Design Solutions™ Blog

You Can’t Be Serious? Let’s face it, times have changed and what worked yesterday has no guarantee of remaining relevant and working tomorrow. What most of us often overlook is that as the web evolves so does our nervous system and how it maps the priorities of how we communicate. Essentially, we develop blinders to Read More

How to Add Posts into a WordPress Page

by Kori Ashton @ San Antonio Web Design – WordPress Responsive Websites

Would you like to know how to add your #WordPress blog posts into a page? Here’s a free plugin and quick tutorial to teach you just how it’s done! More from Kori . Full Audio Transcript Hey, y’all welcome to another WordPress Wednesday. My name is Kori Ashton and I have a really cool plugin to […]

The post How to Add Posts into a WordPress Page appeared first on San Antonio Web Design - WordPress Responsive Websites.

Does SEO Still Matter?

Does SEO Still Matter?


Online Marketing Blog - TopRank®

We’ve all heard "SEO is Dead" from alarmists, the uninformed, and in countless link bait articles (irony?). But is there any truth to it? While Search Engi

Content & Translation Campaigns (Aug-2017)

by Jorn Elferink @ Wordapp

Content & Translation Campaigns (Aug-2017) Who doesn’t love a good campaign? Every month we run campaigns based on capacity and improvements. English / Swedish High Capacity […]

The post Content & Translation Campaigns (Aug-2017) appeared first on Wordapp.

How Do I Replicate a Search in a Different Location?

by skagitmarketing @ SKAGIT MARKETING

Happy content marketing SEO and now you CAN replicate a search in a different location!

How To Keep All Of Your SEO When Redesigning Your Website

by admin @ Online Specialists

Upgrading your website should be a pleasant experience especially when you’re giving your business brand a fresh ‘new’ feel. Whilst it’s important to upgrade your website to stay up to date with the latest technologies, it’s also important to ensure you keep and maintain any and all of your existing SEO if you would like […]

Google now lets you book from results pages

by Ben Foster @ The SEO Works

The search engine giant has clearly been busy this month: it has introduced a feature allowing searchers to book in at businesses from the results page, without having to click through to the site in question. What does the booking button look like on the local search results? This is what it looks like: However, […]

The post Google now lets you book from results pages appeared first on The SEO Works.

4 Tips to Stop Killing Your Content Team from Workfront & Nordstrom

by Ashley Zeckman @ Online Marketing Blog – TopRank®

The pressure is on! Content marketers are being expected to create more with less. And often, that means creating more content without adding additional team members. Unfortunately, the content copywriters are often the ones that bear the brunt of these situations which can be exhausting and cause content burnout. To help ease the pain, Workfront’s [...]

The post 4 Tips to Stop Killing Your Content Team from Workfront & Nordstrom appeared first on Online Marketing Blog - TopRank®.

SEO Content Marketing: How Answering Questions is the Foundation for Great Content

by Susanna Larosa @ 4theweb

There is an art to writing great content that is both engaging and beneficial for search engine optimization. SEO content marketing is a delicate craft: You must balance usefulness with engagement. You may feel overwhelmed at the prospect of even beginning a piece of content....

The post SEO Content Marketing: How Answering Questions is the Foundation for Great Content appeared first on 4theweb.

How Does SEO Work? - seocompany.com

How Does SEO Work? - seocompany.com


seocompany.com

How does SEO work? SEO is based on 4 principles; identify the right keywords, optimize the website, optimize Inbound Links, measure results and repeat.

SEO Report Card | SevenCube

by @ SevenCube

How to Do Customer Engagement If You’re In a Unique Niche

by Today's Industry Insider @ The Kissmetrics Marketing Blog

I once worked with a business that specialized in making custom squirrel horror dioramas. If you’re wondering what in the world a custom squirrel horror diorama is, then you’ve proved an underlying point of this article. Unique niches are really tough for marketing. If there are 37 people on the planet that are in your […]

Integrate Google Search Console With Unamo SEO

by Adam Coombs @ Unamo Blog

Now you can integrate your Google Search Console properties with your Unamo SEO Campaign with GSC data storage for up to 2 years! ​​ You’ll have all of your relevant SEO data on one platform to expedite your analytics and decision making processes. ​ The integration will pull all of your data from GSC into […]

Back to the Future: 5 Marketing Predictions That Were Right on the Money

by Anne Leuman @ Online Marketing Blog – TopRank®

Great Scott! The TopRank Marketing blog has been around since 2003, way back when content marketing and blogging were relatively new to the business world. We are proud of the fact that we were early adopters of the blogging trend—one of today’s leading content marketing strategies for improving brand visibility and engagement. Trends and predictions [...]

The post Back to the Future: 5 Marketing Predictions That Were Right on the Money appeared first on Online Marketing Blog - TopRank®.

Basic Crawl Management for SEO

by Michael Martinez @ SEO Theory

Crawl management is integral to search engine optimization. And yet crawl management is so poorly explained by the Web marketing community that many sites mismanage crawl.  What should be one of the fundamental areas of search engine optimization has been…

SEO Made Simple: A Step-by-Step Guide

SEO Made Simple: A Step-by-Step Guide


Neil Patel

Guess how many blog posts are published each day. Any ideas? Over 2 million. That means 46 people have pressed publish by the time you read these 4 sentences. This makes it kinda tough to stand out. But you have to, if you want to make your blog a successful one, that is. While I …

SEO tips for eCommerce businesses to stand out online

by John Doherty @ Credo

If you run an ecommerce business, you get how important and hard it is to stand out online. You may be selling artisanal chocolate bunnies,...

The post SEO tips for eCommerce businesses to stand out online appeared first on Credo.

SEO Case Studies - How Does SEO Actually Work? - Credo

SEO Case Studies - How Does SEO Actually Work? - Credo


Credo

Update: you can now download these as a PDF here. In my day to day, I get asked questions such as “But what specifically will...Read More

Beyond SEO: New Strategies for Online Marketing

by yptadmin @ Your Page Today

Is YOUR business ready for a brave new web? Too much data analysis can ruin your business. Wait. . .what? Isn’t it important to know if you’re getting ranked high enough in search engines, if customers are clicking on the right things, how much traffic is coming to your site and from where and when? Yes, yes and yes! It’s ...Read more

The SEO Works shortlisted as Top 8 SEO & PPC Agency

by Ben Foster @ The SEO Works

We’re excited to announce that we have been shortlisted at the Prolific North Awards, as Best SEO & PPC Agency. The annual event recognises outstanding campaigns and exceptional talent in the creative and media industries across the North, attracting hundreds of entries to the program. The awards are evaluated by a high-prestige panel of industry […]

The post The SEO Works shortlisted as Top 8 SEO & PPC Agency appeared first on The SEO Works.

4 Reasons to Do a Blog

by yptadmin @ Your Page Today

You’ve heard that blogs are good. Blogs make your business boom. But. . .you’re still not convinced that having a blog, let alone keeping it updated, is absolutely necessary. What if you knew exactly how blogs help businesses? Here are 4 reasons why you MUST consider doing a regular blog if you want to be successful: 1) Your blog is ...Read more

UK digital ad spend passes £10bn per year

by Ben Foster @ The SEO Works

Digital ad spend in the UK has gone past a significant threshold, reaching £10.3bn in 2016, an increase of 17.3%. A report released by the Internet Advertising Bureau UK and PwC indicates it is the highest annual growth rate for nine years. The last time annual growth was higher was in 2007 (38pc). Marketing budgets […]

The post UK digital ad spend passes £10bn per year appeared first on The SEO Works.

How To Systematically Add Video To Your Sales Funnel (And Increase Sales)

by John E Lincoln @ Ignite Visibility

People who watch videos are more likely to convert than non-viewers. In fact, some retailers claim to have seen a 40% increase in purchases as a result of video. I know we have. I am all about video. It works. Today, I teach you how to use video in your sales funnel. 52% of marketers...

The post How To Systematically Add Video To Your Sales Funnel (And Increase Sales) appeared first on Ignite Visibility.

Why is my WordPress Website so Slow?

by Kori Ashton @ San Antonio Web Design – WordPress Responsive Websites

If you’re running a WordPress website that seems to load too slowly there are certainly things that you can do to speed it up! Here are some simple suggestions to improve the load time of your website.

The post Why is my WordPress Website so Slow? appeared first on San Antonio Web Design - WordPress Responsive Websites.

F*ck Cost Per Lead

by John Doherty @ Credo

I am going to say something that many of you will disagree with: You should not base your marketing investment decisions off of cost per...

The post F*ck Cost Per Lead appeared first on Credo.

What I Learned Leading Marketing at Ticketfly / Pandora and Amazon

What I Learned Leading Marketing at Ticketfly / Pandora and Amazon

by Hailey Friedman @ Growth Marketing Pro

A fireside chat hosted by Hailey Friedman, President of San Francisco’s Badass Marketers & Founders (BAMF) x Growth Marketing Pro (GMP). Kristina Wallender, former VP of Marketing at Ticketfly/Pandora and current SVP of Marketing at RealtyShares joins Hailey Friedman for a …

The post What I Learned Leading Marketing at Ticketfly / Pandora and Amazon appeared first on Growth Marketing Pro.

How to Use Customer Feedback Loops to Reduce Churn

by Today's Industry Insider @ The Kissmetrics Marketing Blog

Churn is a fascinating thing. When users keep coming back month after month, it helps you grow your business rapidly and it makes you a very happy business owner. But when you’re losing more customers than you’re gaining, it can spell disaster for your business. What makes it frustrating is that you don’t always have […]

The SEO Works recognized as a leading PPC Management Agency

by Ben Foster @ The SEO Works

There are a lot of factors involved in a successful PPC campaign. Competition, the nature of the client’s business, bespoke audience strategy, channel selection, the level of optimization focus, and the degree of support required are just some of the significant variables. And unfortunately, it’s fairly easy for a poor provider to implement a weak […]

The post The SEO Works recognized as a leading PPC Management Agency appeared first on The SEO Works.

Should My Website Adopt Accelerated Mobile Pages (AMP)?

by Eric Enge @ Stone Temple

How much do you know about Accelerated Mobile Pages (AMP) and how they impact site performance and ROI? This is a question on the minds of many of website publishers and SEOs today. And because AMP is so new, there is often a lot of confusion about how to use it, and what benefit, if... Read More >

Online Reviews – CBS This Morning

by Eric @ Lizardwebs

I work with a TV nearby all the time.  When normal network news is on, or almost any news program is on, I’m watching or using it as background noise. So this morning, when I happened to look over, I saw something that caught my eye.  It was the middle of a story about a couple getting sued for leaving disparaging remarks on a company’s online review page. http://www.cbsnews.com/news/yelp-negative-online-review-texas-couple-sued-jeremy-stoppelman/ “YES!”  You could hear me whooping and hollering a mile away. “It’s about time!  FINALLY!  The insanity will stop!” Being all about internet, marketing and that side of the fence, what I thought I saw wasn’t what the story was really covering though. Let me explain. So, why was I SO excited about the clip on TV? In a nutshell, if this diatribe starts getting too long for you, because online reviews, review websites, bogus reviews et al have been the Wild West for too long. On both sides. Companies being completely trampled and abused by self-serving  “reviewers” with ulterior motives on the one hand. On the OTHER hand, as in the case of the story on CBS, customers trampled by companies that put a load of fine print in their sales/service contracts forbidding consumers from telling the truth about the crappy service they got. BOTH cases have far too many victims it appears. I, however, am more familiar with the former. Being a full-time web guy, I immediately thought that FINALLY a company had gone after a consumer who went on an unjustified, idiotic rant about a service or product.  An idiotic JUSTIFIED rant is one thing, but not idiotic and UNJUSTIFIED. If it took an hour to get your beer from a place and you share that the service is slow, that’s justified. Where it’s NOT justified – you came through the door drunk, started wolf-whistling the waitress across the room, fell off the barstool before the disgusted waitress even got TO you to tell you that you would NOT be served, and generally made an *ss of yourself until you were thrown out. On reflection later, or even that night, you then go online to share how horrible the restaurant is, they wouldn’t serve you, they were rude, threw your card back at you, threw you out all the while you were being an absolute delight (in your version of the story of course) – that one’s on YOU jack. You’re not justified. And THAT’S the part that VERY frequently gets left off these ranting reviews. I believe that the day that some company gets ultimately fed up with abusive reviews and goes after somebody as an example IS coming. Alternatively, fine print, as mentioned in the CBS story, is complete malarkey as well. Hiding some fine print designed to NOT allow people to say what a horrible job was done just goes against everything we as Americans stand for. Unprofessional behavior, poor product, service? While I see more situations like the above where the company gets unjustly […]

4 Reasons to Work with a Web Developer

by yptadmin @ Your Page Today

When you’re ready to build your business on the web, don’t go it alone. When it comes to websites, one size does not fit all. Understanding the value of a website is critical to your company’s success. A smart, functional site design can mean the difference between a business that’s doing well and one that’s breaking records. That’s why you ...Read more

How Does SEO Work? - 4theweb

How Does SEO Work? - 4theweb


4theweb

When I tell people that I specialize in search engine optimization, I often get a lot of puzzled looks. “Okay, so I get that you rank websites on the first page of Google. But how do you do that? What do you actually do?” So...

All About SEO on WordPress.com

All About SEO on WordPress.com


The WordPress.com Blog

We get a lot of questions about SEO here on WordPress.com, and no wonder — you work hard on your site and want to get the word out! SEO stands for Search Engine Optimization. SEO recommendati…

Back to the Future: 5 Marketing Predictions That Were Right on the Money

by Anne Leuman @ Online Marketing Blog – TopRank®

Great Scott! The TopRank Marketing blog has been around since 2003, way back when content marketing and blogging were relatively new to the business world. We are proud of the fact that we were early adopters of the blogging trend—one of today’s leading content marketing strategies for improving brand visibility and engagement. Trends and predictions [...]

The post Back to the Future: 5 Marketing Predictions That Were Right on the Money appeared first on Online Marketing Blog - TopRank®.

The Muddy Run – How We Found Ourselves Working with a Shady Business and the Lessons Learned

by Josh Rubin @ Creative California

When I started my company, one of the core tenets I kept in mind was to always work ethically and treat people with respect. And I have always tried to partner with other businesses that believed the same. Most of our clients are local, so I get to meet them in person, and make a […]

The post The Muddy Run – How We Found Ourselves Working with a Shady Business and the Lessons Learned appeared first on Creative California.

Shopping Cart Abandonment In The eCommerce World

by Jorn Elferink @ Wordapp

Shopping cart abandonment is a critical issue facing your eCommerce business. Find out what Wordapp can do to help.

The post Shopping Cart Abandonment In The eCommerce World appeared first on Wordapp.

50 Influential Women in Content Marketing 2017

by Lee Odden @ Online Marketing Blog – TopRank®

With over 200 speakers, moderators, panelists and workshop leaders at the 2017 Content Marketing World conference, it is a substantial task to investigate the influence of so many accomplished marketing professionals. For this year’s list of influential content marketing speakers, I went a step further and took into account those who have presented at Content [...]

The post 50 Influential Women in Content Marketing 2017 appeared first on Online Marketing Blog - TopRank®.

Mastering LinkedIn Advertising (Plus 1 Growth Hack You Can’t Miss)

Mastering LinkedIn Advertising (Plus 1 Growth Hack You Can’t Miss)

by Mark Spera @ Growth Marketing Pro

LinkedIn is a powerful advertising tool. So powerful in fact that Microsoft (MSFT) bought the career-oriented social network for $26.2 billion last year. It’s the social network for your professional life — a democratized professional network and a very powerful …

The post Mastering LinkedIn Advertising (Plus 1 Growth Hack You Can’t Miss) appeared first on Growth Marketing Pro.

SEO or Paid Advertising

by admin @ Online Specialists

SEO and Paid Advertising are both in the top 5 methods used by local businesses when marketing online. We are often asked which of these 2 methods would suit best in their business and have recorded a conversation where we discuss which one would work best in your business. We also discuss the idea of […]

The Best Responsive Slider Plugin is Now Free!

by Shardul Deshmukh @ CyberChimps

Data suggests that you have only 15 seconds or fewer to capture your visitor’s attention. If you fail to do so, ...

The post The Best Responsive Slider Plugin is Now Free! appeared first on CyberChimps.

The Complete Guide to Hreflang

by John Dietrich @ Stone Temple

Whether you’re running a global operation or expanding to offer an additional language on your website, proper use of the hreflang tag is a must. From an SEO perspective, getting this right can mean the difference between ranking well with your target audience and not ranking well.  Hreflang tells search engines where various language-specific versions... Read More >

The Conversion Rate Conundrum: Common Mistakes and What to Do Instead

by Today's Industry Insider @ The Kissmetrics Marketing Blog

In real estate, the axiom is location, location, location. It’s first and foremost. The number one consideration. For your digital efforts – email, web pages, eCommerce platforms – an argument could be made for a few different ones: search engine optimization (SEO), the user experience (UX), conversion rate optimization (CRO), or perhaps something else entirely. […]

Don’t Get Left Behind! Upgrade to SEO Ultimate+

by Jeffrey_Smith @ SEO Design Solutions™ Blog

Thanks for clicking through to read this important message. Well, I’ve got some good news and some bad news. The good news is, we’ve got an amazing PRO version of SEO Ultimate called SEO Ultimate+ that we’re going to update and add features to exclusively from this point forward… The bad news is, this is Read More

Getting Started with Automated Email Marketing

by Sherice Jacob @ The Kissmetrics Marketing Blog

Email marketing is one of those pivotal, game-changing facets of online marketing that nearly every serious marketer needs to not only know how to do — but do successfully. As you’ve learned to grow your business, you no doubt have come across email marketing jargon such as segments and drip feeds. But what does it […]

Cleaning Your Site – What you should be looking at

by webmaster @ Lizardwebs

So, most of you probably don’t know much about what goes into doing websites directly or how we go about optimizing them for search or such. Then again, if you’re showing up HERE, maybe you do. Regardless, I’ve been on the creation side of the web for over 20 years now. I’ve seen good, bad and everything in between. I have turned OUT good, bad and everything in between in that time period LOL – we all start somewhere.  We don’t turn out bad intentionally, but at different times, creativity may have run a little shy, time may have run a little shy – or a client’s BUDGET may have run a little shy. You don’t build the Taj Mahal with a doublewide budget – and we’ve seen a lot of double and even “single-wide” budget clients in the last 20 years. That said, there are certain things that need to be done.  There are certain tenets to a good website construction – for RANKING. And what I see out of a LOT of shops – and, unfortunately, devs that are out there, is NOTHING but “pretty pictures” in the site.  It drives me absolutely crazy. A well-done site will have a nice combination of design (or at least a catchy design), good and reasonably thorough content, and a solid structure. In a well-designed site, these images will ALSO load quickly and will be appropriate to the project. We’re going to cover these topics across at least a couple of articles. Bad Website Structure – Everywhere I’ve got one “under the knife” now that was done by an UpWork person for one of my clients. The potential client asked me back in December if I could help him. I really didn’t have time, so he pressed on with his Upwork contractor. Who turned out a nightmarish site as far as being rankable. Looks great on the surface, but so many things were done wrong. Now we’re working on SEO for him as of last month. While we’ve made progress with them, it really is going to require some remedial work. It honestly is such a mess that I’m not sure if I’ll be able to fix it without rebuilding it elsewhere and moving content across. We just took on another project. The guy has done great work – but as I feared, he spent his time on pretty pictures. It’s going to look GREAT – except I guarantee it won’t ever be found – unless I go back and do a whole LOT of retrofitting.  And I’m going through it and getting more and more irritable. Pretty site – it really is. But several poor choices were made. A bad choice here or there is not the end of the site, but more than a few makes ranking any website harder than it should be.  When you put pretty over SEO, you likely you will end up with a client down the road asking “WHY is this site not ranking? It’s so pretty!” Now, bearing in […]

What’s the Best WordPress Hosting for Businesses?

by John Doherty @ Credo

If you are looking to find info and recommendations for the best WordPress hosting for businesses in 2017, you’ve come to the right place. In this...

The post What’s the Best WordPress Hosting for Businesses? appeared first on Credo.

Make Your Website Stand Out from the Pack …by NOT Doing These 4 Things

by yptadmin @ Your Page Today

If you’ve browsed the websites of others in your industry, you’ll find that there are too many generic-looking, professional websites out there. Here are some ideas to help you stand out instead of getting lost in the crowd: 1. Don’t make a bad first impression with a BOORING template site. With all of the hosting and template services available, it’s ...Read more

What Is Your Skillset Moat?

by John Doherty @ John Doherty

I have a question for you: What do you do where you always deliver world class work? I see too many agencies pitching generic work and never winning it. You need to differentiate yourself. Today I want you to watch this video and go do the challenge I lay out. It’ll take you a few minutes […]

Drill Down Into Key Segments to Understand and Improve Your Funnel

by Today's Industry Insider @ The Kissmetrics Marketing Blog

The funnel has become a key part of the modern-day marketers toolkit. It’s the first report they peak at on Monday morning, and the last report they check before leaving for the weekend on a Friday. All serious analytics tools have some version of a funnel report, with differing degrees of flexibility and features. Some […]

Our Top 11 Content Marketing Takeaways from #CMWorld 2017

by Caitlin Burgess @ Online Marketing Blog – TopRank®

Last week, thousands of marketers from all over the world descended on the Rock N’ Roll capital of the world, Cleveland, OH, for the seventh annual Content Marketing World Conference and Expo. Featuring more than 130 speakers, keynotes and panelists, dozens of different tracks, and a whole lot of orange, the four-day event was exciting [...]

The post Our Top 11 Content Marketing Takeaways from #CMWorld 2017 appeared first on Online Marketing Blog - TopRank®.

Entrepreneur’s Schedule: How I Manage My Day

by John Doherty @ John Doherty

I’ve written some about productivity as an entrepreneur on this blog before, but in recent months as my schedule has become busier I’ve had to become quite good at managing not only my time but also my energy. I run two companies actively and try to have a life outside of work, as I have […]

3 Things You Need To Do To Close New Clients

by John Doherty @ Credo

Do you want to close more of the leads coming to you into new clients and therefore more revenue? If so, you have to follow...

The post 3 Things You Need To Do To Close New Clients appeared first on Credo.

Digital Mums In An Online Freelance World

by Jorn Elferink @ Wordapp

Curious about how to become one of the digital mums that earn money whilst doing something that they love? Try Wordapp!

The post Digital Mums In An Online Freelance World appeared first on Wordapp.

Why Not DIY Your Website?

by Kate Will @ denning e-solutions LLC

As DIY web technology and tools (services like Squarespace, Wix, and GoDaddy’s Website Builder) continue to expand and improve, why would a small business spend thousands of dollars on a website when they could create a mobile-friendly website themselves in … Continue reading

The post Why Not DIY Your Website? appeared first on denning e-solutions LLC.

Avoid These 4 Ineffective Website Designs

by yptadmin @ Your Page Today

Don’t Make these Mistakes If you choose not to work with a web developer and you go it alone, or you hire a web designer who isn’t marketing savvy, you could fall into a trap of using website designs that will hurt, not help, your business. Here we’re taking a look at four of the outdated website designs to watch ...Read more

SEO tips: optimization for job ads - how does that work?

SEO tips: optimization for job ads - how does that work?


Endouble

How does SEO work for job ads? What can you do as a recruiter yourself? With these tips you will be ready to optimise your job ads for Google search.

Top Three SEO Trends for Improving Your Online Marketing in 2015

by yptadmin @ Your Page Today

Search Engine Optimization [SEO] has been around awhile but it is an evolving exercise. Yes, changes in the all-powerful Google algorithms do dictate a lot of SEO trends but there are also customer and platform considerations that are moving SEO forward. Here are my top five SEO trends for 2015 that you should consider implementing to drive your online marketing ...Read more

PageRank – Huh?

by Eric @ Lizardwebs

UPDATE 2016-09-09: What WAS PageRank? PageRank was an integral part of SEO for many years. Read on to learn more about what it WAS, but its time has now passed.  We haven’t really counted on it now for a couple years – quite a while.  Most SEOs refer to rankings from Majestic.com or AHrefs.com or Moz.com. Google still has an internal mechanism for determining how much love they have for your site, but it is no longer shared in ANY fashion with the public. When you start talking to your SEO company, all those terms… What the heck is offsite? What is onsite? What is this and that? And then, of course, what is PageRank? Our friends over at Wikipedia have it something along these lines… PageRank is a link evaluation algorithm, named after Larry Page and used by the Google web-search engine, that designates a numeric weighting to each component of a hyperlinked group of files, like the World Wide Web, together with the purpose of “measuring” its relative significance inside of the set. The formula may be applied to any collection of entities with reciprocal quotations and references. The numerical weight that it assigns for any given element E is denoted by PR (E and known as the PageRank of E). PageRank is not Google’s only formula that establishes positions in serp’s, but simply one of several elements utilized to establish ranking sites in search results pages for any specific search. Find out more at their site – PageRank Explained In short, if you didn’t follow all of that, it’s a system named after Larry Page (one of the Google founders) to help decide just how important your website actually is based on the content, links and other various factors specific to your website. Higher is better. The rankings go from N/A to 10. It is usually referred to as simply “PR” – not to be confused with “public relations” type PR. Quick PR Ranking Breakdown N/A: Google has no clue who the heck you are. If you have been around for a while, it really doesn’t like your content – scraped or just nothing of any real note. If you’re just starting a website, this is normal. PR 0: Google acknowledges your existence, but doesn’t see much value yet, but it has some faith in you. Still not a desired ranking. PR 1: Now you’re getting somewhere. You have content and some value in Google’s eyes. You’re not setting the world on fire, but you have relevance. PR 2: Okay, not shabby. Google likes you. You’ve got some decent content. PR 3: Good for a local website – much like the ones that we create. You’ve got content that is good, and you’ve got some clout. With a PR 3 site, you can usually launch a page and get pretty quick love from Google on it. PR 4: Now you’ve got some heat. PR 4 and up is pretty powerful medicine if you’re doing either backlinking or […]

How to Master Analytics like Will Smith and Amazon

by Today's Industry Insider @ The Kissmetrics Marketing Blog

Will Smith is not just a pretty face. Nor is he just a likeable, talented actor. He’s a businessman and a master marketer. The only Hollywood star that predictably gets over $20 million per flick. Even his movies that didn’t get good reviews, like Hancock and Suicide Squad, grossed over half a billion each worldwide. […]

How Can I Increase Sales On My Website?

by Phil Masiello @ Hound Dog Digital Marketing

How Can I Increase Website Sales? All e-commerce brands want to increase website sales. But, there is no formula to improve sales overnight. Trying to get conversions and sales on your website requires an investment in time, persistence and hard work. It also requires an understanding of how consumers are viewing your site. By following the..

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How To Build A Successful Consulting or Agency Business

by John Doherty @ John Doherty

Thinking about going on your own to build a consulting or agency business? Then read this first. I will never forget September 29th, 2015. This was the day after I got laid off from my last fulltime job (19 months, where does the time go?) and I was laying in bed. I’m an ENTJ with […]

How to Secure a WordPress Site Against Hackers

by Michael Martinez @ SEO Theory

WordPress gets a bad rap from people who complain that it’s not secure.  In more than 40 years of working with computers I have never met an application or operating system that could not be hacked.  I used to be an…

SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes appeared first on Search Engine Land.

Why Your Site Structure Matters for SEO – Here’s Why #121

by Eric Enge @ Stone Temple

Subdomains, subfolders, or microsites: which is best for organizing the content of your website? In this episode of our Here’s Why digital marketing video series, Stone Temple’s Mark Traphagen asks Eric Enge to cover the pros and cons of each, especially from an SEO perspective. Don’t miss a single episode of Here’s Why with Mark & Eric.... Read More >

What Does Blog Writing Have to do With Inbound Marketing?

by yptadmin @ Your Page Today

Inbound marketing is all about pulling in prospects, moving together with them in their decision-making process and finally converting them to clients before follow-up them to know their experience and sell more. Blogging is at the center of the inbound marketing efforts. Essentially, every business should have a running blog. Below are benefits that you can bring into your business ...Read more

How Long Until Google Honors My Website Changes? – Hardcore Marketing

by Eric Enge @ Stone Temple

Pants Guy cut out a large number of low-quality pages from his ecommerce website, based on recommendations from Stone Temple’s video “How Many Pages Should My Website Have?“, hoping to increase his website rankings. He was disappointed when his extensive changes didn’t seem to have any immediate effect on Google. So how long does it... Read More >

How I Easily Improve My Website Conversions

by Phil Masiello @ Hound Dog Digital Marketing

I Improved My Website Conversion Rates & So Can You! There are all kinds of website conversions e-commerce businesses covet.  From click-through and page views to signing up for membership and making purchases. Improving website conversion rates of any type is the best way to reach your overall goal of increasing profit. Provided you have..

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Featured Snippets: New Insights, New Opportunities

by Eric Enge @ Stone Temple

Research reveals new insights into how featured snippets work This new study documents a never before made connection between featured snippets and regular snippets in the search results, as well as a new way to recognize when your site is competing for a featured snippet. I’m also going to detail an advanced process for obtaining featured snippets.... Read More >

I wrote 9000 new lines of code to learn this

by John Doherty @ John Doherty

Last week I pushed live the next incarnation of Credo. This update has taken a year of observing industry trends and needs, countless hours of conversation with agency owners, hiring a business strategy coach, speaking with multiple software mentors, working with my wife on designs, and 1000 lines of CSS plus another 500 or so lines […]

Wix SEO review 2017 - Can you climb the ranks using Wix?

Wix SEO review 2017 - Can you climb the ranks using Wix?


WebsiteToolTester.com

Wix is a neat site builder, you can have your site up and running in no time. However, is Wix’s SEO good enough for you to rank well? Check out our review.

Before Your Next Product Launch, Try These 5 Engagement Strategies

by Today's Industry Insider @ The Kissmetrics Marketing Blog

The big day is approaching! Yes, you’re about to launch your first (or maybe fifth) product. You want the experience to be perfect for your audience. What your team does before the launch is just as important as what you do on launch day. And it all starts with early engagement—spreading your message as soon […]

The ultimate guide to measuring website performance

by Ben Foster @ The SEO Works

When setting out on a website marketing project, the one thing that is important (but quite often overlooked) is measuring website performance. Without some key fundamentals in place from the start, it makes it hard to set a baseline of performance and then measure the improvement over time. This is where website goals come into […]

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Why You Should Track Your Brand Mentions – Here’s Why #126

by Mark Traphagen @ Stone Temple

Poor Sir Laurence O’Bliviay! As an actor he lives for press mentions, but his agent can’t find any. Are you tracking your brand mentions online? Do you know what others are saying about your company? Are you effective at getting media and influencers to talk about you? In this episode of the popular Here’s Why... Read More >

SEO basics: What does Google do? • Yoast

SEO basics: What does Google do? • Yoast


Yoast

How does Google work? What does Google do? In this article we explain in a clear and comprehensive way how Google works!

How to Build a Winning Web Marketing Strategy

by yptadmin @ Your Page Today

5 Ways to Online Success! About two years ago, Forbes predicted the following top trends would dominate the Internet landscape by now. Take a look, and see that these have stood the test of time: websites e-newsletters social media videos articles on other websites As you can see, all of these play a vital role in your overall marketing strategy. ...Read more

How Do I Use Content Marketing Effectively?

by Phil Masiello @ Hound Dog Digital Marketing

What Is Content Marketing and How Do I Use It? Content marketing is a strategic advertising and lead generation method.  The focus is on creating, publishing and distributing relevant, consistent and valuable content to attract and retain the target audience. Its ultimate purpose is to promote a brand, stimulate brand-related interest and channel profitable consumer..

The post How Do I Use Content Marketing Effectively? appeared first on Hound Dog Digital Marketing.

Announcing: Local SEO Packages

by Kate Will @ denning e-solutions LLC

We are excited about a new product for small, local businesses. We are now offering a limited number of local SEO marketing packages. These packages will include the basic online marketing tasks that many small businesses don’t have either the … Continue reading

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How to evaluate a marketing agency and their marketing proposals

by John Doherty @ Credo

One of the most common things I hear from businesses that we match with agencies or consultants through Credo is “How do I know which...

The post How to evaluate a marketing agency and their marketing proposals appeared first on Credo.

Don’t Let A Junior Technician Do Sales

by John Doherty @ John Doherty

One of the biggest mistakes I see agencies make is hiring the wrong person to do sales, thinking they can do it themselves alongside all of their other duties, or letting a junior person who expresses interest in sales take the reins and do it. I created a video for all of you (I’m trying […]

7 Simple SEO Tricks That Still Work in 2017 With Great Results

7 Simple SEO Tricks That Still Work in 2017 With Great Results


SEO Nick

Check out these 7 simple to implement SEO tricks that will help your SEO efforts in 2017 by crafting your way to the top of the SERP!

Why Your Social Media Audience Matters More Than You Think – Here’s Why #131

by Mark Traphagen @ Stone Temple

If you’re a content marketer, you probably wouldn’t send zombies to spread your brand’s message! You work too hard at building your own reputation so that others will trust what you create and share on social media. But a new study reveals that the reputation of your audience among their followers may be even more... Read More >

What Is SEO & How SEO Works | seoWorks™ New York, San Francisco

What Is SEO & How SEO Works | seoWorks™ New York, San Francisco


seoWorks

Learn what SEO is & how SEO really works. Discover how seoWorks™, one of the leading Search Engine Optimization companies, delivers results.

Local SEO for Small Businesses

by Adam Coombs @ Unamo Blog

Local SEO for Small Businesses The organic search results are already a tough place to fight for top rankings. Local search results? Even harder. Besides traditional SEO, there are a variety of local SEO ranking factors that small businesses and even larger franchises have to worry about when jockeying for the top positions for localized […]

Search Marketing News

by Jack Gorman @ The SEO Works

Major Ranking Fluctuations Fuel Algorithm Update Rumours The search marketing industry has been alive, once again, with rumours of a major Google algorithm update. Significant ranking fluctuations, which far exceed those that can be attributed to background noise, have been occurring since June 25th. The suggestion that a notable algorithm update is being rolled out […]

The post Search Marketing News appeared first on The SEO Works.

Taking Advantage of Social Media Marketing

by webmaster @ Lizardwebs

These days, to stay in business you have to diversify your marketing skills. Even with good products, most people will not identify you if you do not market yourself properly. You need to create a good website and then look for ways to expose it to the world. One of the channels that investors are using nowadays to woo clients is social media. Facebook, Twitter, Google + and LinkedIn are some of the keys you need to take your sales to a new rank. Cost effective marketing There is no much investment required in social media marketing. Even small businesses and start-ups can afford it. It’s a project that you can do yourself if you are a media expert. However, if you are not good with words, you should consider hiring social media experts to work on your accounts. There is a need for proper content and keywords if you want to succeed in marketing. The expert you hire will help you in coming up with the right content to post on the sites.  It doesn’t cost much to employ a social media expert. Massive exposure for your business Almost everyone who has access to the internet visits the social media. Therefore, marketing on these platforms will give your business a colossal exposure. You will be able to popularize your products and services not only but all over the world. It’s also a good platform that will help you collect feedback about your business. You can learn about your strengths and weaknesses from the comments that will be posted by users. It will also give you a chance to interact with existing and potential clients and answer questions that they may have regarding your business. Find new clients Social media retailing is the best way to find new clients for your business. It will help you get the attention of more and more potential clients. Business loyalty Most people are on social media, and therefore, they expect you to be there too. They are likely to be more loyal to your business if you keep communication on social media sites. However, your absence on social media sites can make people loose trust on the credibility of your business. They might even begin to doubt if you are legit. Therefore, you need to take advantage of social media marketing so as to keep the trust of your consumers. Need help with your online marketing efforts? Websites, Search Engine Optimization, Social Media, Graphics, Videos, Maps, Reviews and more. When you need to make your presence count, you need to count on experience. Get in touch with us here at Lizardwebs today!

YMYL, EAT & SEO: The Art of Creating High Quality Content

by Susanna Larosa @ 4theweb

Creating high quality content for your inbound marketing and SEO efforts is tough. It really is an art to create engaging content that is beneficial for search engine ranking as well as informative and easy to consume. Thankfully, Google gave us a glimpse into what...

The post YMYL, EAT & SEO: The Art of Creating High Quality Content appeared first on 4theweb.

What is SEO in 2017 and How Does SEO Tie in with Content? - State of Digital

What is SEO in 2017 and How Does SEO Tie in with Content? - State of Digital


State of Digital

People can be confused by what SEO means and how to implement it as part of their online strategy. Read Jo Turnbull's post to find out about SEO in 2017.

Cleaning your site – Part 2 – Page Structure

by webmaster @ Lizardwebs

Continuing on with our “Let’s clean up yer site” run, let’s take a look at MORE of the onsite search optimization things… Back in the good old days, before search engines had as many smarts as they do today – and SEO was NOT a daily marketing item, things were pretty simple. We were ticked to DEATH when one of our hardware suppliers put UP a website so we could download new drivers pronto! This was WELL before the days of automatic updating were even probably conceived. There just weren’t that many sites out there. I remember being able to get updated drivers for my Creative sound card. What a joy. Didn’t have to request and then wait for shipment of those crazy disks. Lest I get drawn off into reminiscence, the point is, back in those days, it was NOT so difficult to keep track of things. Structures were usually what those of us in the business call a “flat” structure – every page was in the “root” of the website. Very few even THOUGHT about structuring their sites. You often saw just small sites. There were NOT those thousand page+ behemoths that almost ANYONE can create effortlessly today – say NOTHING about massive sites like Microsoft or Wikipedia. There was no need to do a whole lot of structuring with your 10 page site… I could go to the Creative Drivers page and there would be my card number and I clicked on the link and downloaded the zip file and installed. Granted, downloading it at 14.4K was a lengthy process, but… As time went along, the web became more and more crowded. Those same files that we went to Creative to get might also be offered elsewhere – maybe with a bunch of OTHER manufacturer drivers. There had to be some sort of structuring to help categorize things and make accessing finding them easier. As time went along, the search engines had to get “smarter” to better categorize things and keep track of them. What web devs discovered worked well for THEM was to categorize their OWN pages in a way that might logically make sense TO the search engines.  Not only did it make it easier for web devs and webmasters to keep track of their pages as their sites got bigger and bigger, it helped create logical relationships that the search engines could understand – parent/child relationships. Flat Structures Just to make sure we’re on the same page – a flat structure would give you urls like http://mydomain.tld/mypage1, http://mydomain.tld/mypage2, http://mydomain.tld/mypage3, etc… This kind of structure is easy to maintain – there is no concern over categorizing it, CSS and link structures are easy to handle even if done in manual HTML/CSS/Javascript. That can be fine if there really is not too much content, or your products are not very diverse, or maybe you only have one service / product and don’t need explanations too far. But when you do have more than just one service […]

Site hacking on the rise by 32% year on year

by Ben Foster @ The SEO Works

The threat of site hacking, or hackers affecting your online business continues to grow as the number of compromised websites increased further during last year. Findings reported in Google’s #NoHacked review show that approximately 32% more sites were hacked when compared to the previous year. Fortunately, 84% of webmasters that applied for reconsideration were successful […]

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Ten key points from BrightonSEO

by Ben Foster @ The SEO Works

We thoroughly enjoyed the BrightonSEO talks this year. Held twice a year, it brings together some of the best speakers in the world of search. Content strategy driving an SEO campaign was a key theme touched upon in many of the talks. Here are ten of the main pointers we took from the BrightonSEO sessions […]

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Local SEO 2015 Ranking Factors

by skagitmarketing @ SKAGIT MARKETING

Quality and Authority – King and Queen of Local SEO 2015 Ranking Factors What is going to set you apart from your local competitors in 2016?  Understanding local SEO 2015 ranking factors. In 2014 and 2015 you and your competitors worked on your citations, links, reviews, site maps, keywords, integrating location in your website along […]

Expanding Your Reach: Digital Marketing Strategies For A National Audience

by Brad Christian @

You’re doing very well with your small brick and mortar store in your hometown and want to grow. Where do you go now? Online, of course! You create a beautiful website with all the bells and whistles to showcase and…

The post Expanding Your Reach: Digital Marketing Strategies For A National Audience appeared first on .

The SEO Works named top agency by independent review

by Ben Foster @ The SEO Works

What do clients want when they turn to an SEO agency? Results. That’s what The SEO Works has been delivering since 2009, and our work is getting noticed. Recently, The SEO Works was named a top SEO company in the UK by Clutch, a business-to-business market research firm based in Washington, D.C., that specializes in […]

The post The SEO Works named top agency by independent review appeared first on The SEO Works.

Thinking of starting up a blog?

by yptadmin @ Your Page Today

Here’s the 411 on how to get your blog on! Blog writing is a fundamental key in gaining higher visibility and rankings among the world wide web. Not only does blog writing generate a following among readers, it also positions your company as an industry leader, the go-to place for information pertaining to your industry. To become an industry leader ...Read more

What to Expect When You Work with a Web Developer

by yptadmin @ Your Page Today

What to know before you begin. . . First of all, there’s some confusion about the differences between web developers and web designers. A web designer is all about the look and feel of a website. A web developer knows the inner workings of the site and creates an overall experience on the web. At Your Page Today, we do ...Read more

SEO Ultimate Launches Premium Version Called SEO Ultimate+

by Jeffrey_Smith @ SEO Design Solutions™ Blog

We’re feeling SUPER (no tens inpunded…) and just wanted to give you all a quick heads up that there’s a new version of SEO Ultimate Version 7.6.5.7 available for download from the WordPress repository or via your WordPress plugin dashboard. The video above covers the free update, however, to see the premium version, keep scrolling Read More

How to Correctly Host Videos on Your WordPress Site

by Erica S @ Tubetorial

If you’re a video publisher, the most natural thing to do is upload your videos on Youtube and share them on social media or your personal site. However, if you want full control of your video content, then consider uploading all your videos on your WordPress site. Fair warning: the road to hosting your own […]

The post How to Correctly Host Videos on Your WordPress Site appeared first on Tubetorial.

Generating Blog Ideas, 6 Ways to Make Them Stay

by yptadmin @ Your Page Today

You understand the importance of doing a weekly or bi-weekly blog for your business, but you’re concerned that you wouldn’t be able to come up with enough ideas. First of all, you can simply work with an experienced web developer like Your Page Today, where a constant stream of blog content is provided, and you’re able to give input, as ...Read more

Marketing Your Local Business In Search Results

by Logan Mosby @

Your small business is your baby, that you’ve nurtured and help grow for years and years. But as your baby has grown, so has the environment in which it has been raised. As a small business owner, it is imperative…

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The SEO Works takes top accolade at the dotCOMM awards

by Ben Foster @ The SEO Works

We’re always proud of the work that we deliver for our clients. We’re especially proud this week as we’ve been awarded a Platinum award from the Association of Marketing and Communication Professionals (AMCP) in their dotCOMM awards. The dotCOMM Awards is an international competition honouring excellence in web creativity and digital communication. The competition spotlights […]

The post The SEO Works takes top accolade at the dotCOMM awards appeared first on The SEO Works.

Using Your Weekly Blog Posts for E-book Content

by yptadmin @ Your Page Today

There are many benefits to creating weekly posts for your blog. You improve SEO, overall website visibility, increase readership and establish a rapport with your potential sales leads. However, there is another benefit to weekly blog posts that you may not have considered. You can use those posts as content for your business e-books and white papers! Why an E-book? ...Read more

Do Your Videos Stand Out For The Wrong Reasons? 5 Solutions

by Erica S @ Tubetorial

Videos are the meat and potatoes of a webpage, regardless of what else is on the page. When presented with visual information such as photographs, infographics, and videos, people are more likely to remember the message. When you use imagery to tell a story, engagement and interest go way up. Telling a story through video […]

The post Do Your Videos Stand Out For The Wrong Reasons? 5 Solutions appeared first on Tubetorial.

SEO 101: How Long Does SEO Take to Start Working? - SEO Mechanic -

SEO 101: How Long Does SEO Take to Start Working? - SEO Mechanic -


SEO Mechanic

A lot of time when a business starts performing SEO, they are really hoping to see results fast.To some extent, SEO gives immediate results in the form of fresh content, better organization, but the majority of businesses are after something a little more long term and visible, usually a prime spot on page one of major search engines.[click to continue...]

How Does SEO Work And Should You Be Creating Video Content? - Tubetorial

How Does SEO Work And Should You Be Creating Video Content? - Tubetorial


Tubetorial

Search engine optimisation or SEO as it is commonly known, is the process whereby a website is designed and implemented to assist in scoring high rankings on Google (and other) search pages. In the days when the Internet was expanding, many sites had repetitive keywords on there to get them to rank highly in search …

The SEO Works recognised as a top performing agency by Google

by Ben Foster @ The SEO Works

Last Friday we headed down to Google for the invite-only Game On Celebrate event. Held at Google HQ in London, it was a celebration for agencies with official Google Partner status, looking back at performance across 2016. Part of the event included the Google Partners awards, which celebrated the achievements of the best agencies out […]

The post The SEO Works recognised as a top performing agency by Google appeared first on The SEO Works.

Why You Might Be Cannibalizing Your Own Keywords – Here’s Why #125

by Eric Enge @ Stone Temple

Did you know you could be cannibalizing the SEO effectiveness of your site’s important keywords? In this episode of our Here’s Why digital marketing video series, Art of SEO lead author and Stone Temple CEO Eric Enge helps you understand what keyword cannibalization is, how to detect it, and why it matters for your SEO.... Read More >

My HARO Strategy

by John Doherty @ John Doherty

Recently I’ve been investing in a new channel for Credo which is starting to show real dividends. That channel is a well-known one that I think a lot of people have forgotten about. That channel is Help A Reporter Out. This is how I use it: In short, my strategy is: Sign up to relevant streams […]

How to Choose a Great Domain Name for Your Business

by yptadmin @ Your Page Today

Need a website to make your business visible online? Well, the first challenge you will face is finding a suitable domain name. The WWW has millions of websites and a large number of them are being built and hosted daily. Almost 1 billion domains have been sold since 1985. It is tricky to find an easy to remember, suitable, and ...Read more

The Art of Mastering Great Online Content

by yptadmin @ Your Page Today

The Best Guidelines for Engaging an Audience Is your online content a hit or a miss? Remember, content should be natural, conversational. The real art is managing the SEO essentials to get your content noticed in search engines, while writing to engage a reader. If you can’t hire professionals who do this every day, then follow our guidelines to help ...Read more

20 Important Google Ranking Factors

by Phil Masiello @ Hound Dog Digital Marketing

The 20 Most Important Google Ranking Factors In the modern world of semantic search, it is critical for site owners to develop a deeper understanding of the important Google ranking factors. These factors impact not just your site ranking but your organic traffic as well. The most cost effective way to grow your business is..

The post 20 Important Google Ranking Factors appeared first on Hound Dog Digital Marketing.

What Even is a Blog?

by Ramsay @ Blog Tyrant: Start a Successful Blog

Blogging is just so 2005. Why bother…? Every now and then someone stumbles upon Blog Tyrant and leaves some feedback a little bit like that. What is perhaps interesting is that I don’t entirely disagree with them. And that got me really thinking about what blogging is and whether or not it has passed it’s...

How Does SEO Work?

How Does SEO Work?


SEO Theory

Search Engine Optimization (SEO) is the practice of improving the relationship between Website and search engine.  The first attempts to define what SEO is and how SEO works were published in the 1…

Semantic Search and SEO: Everything You Need to Know

by Eric Enge @ Stone Temple

In the world of SEO, there is some confusion about what we mean when we use the term “semantic search.” This confusion is not surprising—many mistake the phrase semantic search with the concept of structured data (semantic language markup), but this is not the same thing. Others understand the term solely as it applies to... Read More >

What does an SEO agency or consultant actually do?

by John Doherty @ Credo

This is a question I get asked a lot, both as a business owner and an SEO consultant in my own right. The truth is,...

The post What does an SEO agency or consultant actually do? appeared first on Credo.

Not Segmenting Your Audience? Big Mistake if You’re Chasing Conversions

by Today's Industry Insider @ The Kissmetrics Marketing Blog

You’ve done your best to find your target audience, but if you’re treating each of your leads the same way, you’re basically throwing conversions out the window. Even though your audience shares an interest in your brand, they’re not all at the same stage of getting to know you. So speaking to them as if […]

Back Your Business Data Up. You Can’t Afford Not To.

by John Nesler @ Creative California

If you’re ever bored, a surefire way to entertain yourself is to wander up to someone who works in the IT field and say, “Is it okay if I store all of my business’s data on my laptop?” Make sure that there’s something sturdy nearby that you can duck behind, because techies have been known […]

The post Back Your Business Data Up. You Can’t Afford Not To. appeared first on Creative California.

SEO for Universities

by Neil Palmer @ The SEO Works

Google loves Universities. Their domains are some of the most trusted on the Internet due to their authority and relevance, Uni’s typically being the tops of their respective fields. As educational institutions, there are plenty of links to their work and to relevant websites that also have good authority, which is why University links are […]

The post SEO for Universities appeared first on The SEO Works.

What Is Semantic SEO?

by Phil Masiello @ Hound Dog Digital Marketing

What You Need To Know About Semantic SEO To understand semantic SEO, we first need to understand semantics. Semantics is a branch of linguistics that pertains to the meaning behind the words used in a particular context. How does this affect advanced SEO? In the past search engines remained a naïve and gullible entity relying..

The post What Is Semantic SEO? appeared first on Hound Dog Digital Marketing.

Vulnerability issues found in Cloudflare

by Ben Foster @ The SEO Works

A serious vulnerability has been discovered in some of Cloudflare’s services. Cloudflare is used by a huge number of websites on the internet, mainly to improve speed and security. An estimated 4 million domains may have been leaking private information since September, some of which has been crawled and indexed by search engines. Confirmed cases […]

The post Vulnerability issues found in Cloudflare appeared first on The SEO Works.

Using An SEO Audit Report Template To Evaluate Your Website

by Terry @ Moncada Marketing

Search engine optimization should begin with and regularly updated using an SEO site audit. An audit is a means of reviewing and evaluating a website’s strengths and weaknesses in terms of SEO, and it can be used to guide the SEO process. While inbound links from other websites are a big factor in search engine

The post Using An SEO Audit Report Template To Evaluate Your Website appeared first on Moncada Marketing.

The Mighty Cheeseburger: How to Construct Your Content for the Perfect Bite

by Anne Leuman @ Online Marketing Blog – TopRank®

You might not know this but today, Sept. 18, is a national holiday to remember: National Cheeseburger Day. We know, we know, everyday now has an arbitrary national holiday that has little to offer outside of free food or funny tweets. But that doesn’t mean they aren’t worth celebrating. For our own National Cheeseburger Day [...]

The post The Mighty Cheeseburger: How to Construct Your Content for the Perfect Bite appeared first on Online Marketing Blog - TopRank®.

How SEO Works - Search Engine Optimization Ranking Factors

How SEO Works - Search Engine Optimization Ranking Factors


Shopify

SEO is considered by some as the holy grail of internet marketing. Learn how it works and how to take advantage of the ranking factors to drive more visitors and sales to your website.

How is Bing SEO Different than Google SEO? (Updated 2017)

How is Bing SEO Different than Google SEO? (Updated 2017)


Ignite Visibility

Google often dominates the SEO conversation, but it turns out, to have a solid SEO strategy you need to take Bing into account as well.

Twitter for Business SEO Strategies for 2015

by yptadmin @ Your Page Today

Twitter is a lot more than the 140-character shout out to your colleagues or friends about what you had for lunch, or how cute your pet is.  The ever growing micro-blogging social media platform has gained traction with two key constituencies – search engines and the media – which can be very useful in your SEO strategy. How, you may ...Read more

What Is SEO / Search Engine Optimization?

What Is SEO / Search Engine Optimization?


Search Engine Land

Get started learning all about SEO from the industry's most trusted source, Search Engine Land. Review basics of search engine optimization, ranking factors & more.

Blogging Vs. Podcasting

by yptadmin @ Your Page Today

To Podcast or Not To Podcast—What’s Best for Your Brand Lately there’s more and more buzz about podcasting. Since 2013, there’s been a 75% increase in the number of listeners to podcasts—64% of them are heard on smartphones or tablets. The reason for the increase is partially due to these devices, because now people don’t have to sit in front ...Read more

March Industry News Round Up

by Ben Foster @ The SEO Works

Two Major Google Updates Over February At the beginning of February Google rolled out a new algorithm update which had an effect on their processing of backlinks. Some webmasters reported a high fluctuation in search rankings for their sites,  with some sites benefiting massively from the update and some losing rankings. One week after this on the […]

The post March Industry News Round Up appeared first on The SEO Works.

Do What You Can to Help Search Engines by Using Google XML Sitemaps

by Julie Kuehl @ CyberChimps

Sitemaps can be an important way for search engines to learn about your site. While sitemaps do not affect your SEO, they ...

The post Do What You Can to Help Search Engines by Using Google XML Sitemaps appeared first on CyberChimps.

What Is Search Engine Optimization And Why Is It Important

What Is Search Engine Optimization And Why Is It Important


reliablesoft.net

Search engine optimization is nowadays more important than ever and it is necessary for every webmaster to understand the true meaning of SEO as well as the potential it creates for every business. What is SEO? Search engine optimization or SEO in short, is a set of rules that can be followed by website (or blog) owners to optimize their websites for search engines and thus improve their search engine rankings. In addition, it is a great way to increase the quality of their web sites by making them user- friendly, faster and easier to navigate. SEO can also be

WhatsApp Announces New Business App

by John E Lincoln @ Ignite Visibility

WhatsApp is changing the way it does business. This article takes a dive into the who’s, what’, and why’s of the latest news from WhatsApp. Brands will be seeing big changes in the way they use WhatsApp. Though used less widely in the US, the app is currently the most popular messaging app in the...

The post WhatsApp Announces New Business App appeared first on Ignite Visibility.

Animal Cracker Random Fact

by poweruser @ Digital Marketing Agency Cleveland

The post Animal Cracker Random Fact appeared first on Digital Marketing Agency Cleveland.

Video SEO: Factors for Ranking in the Top 10 on Google

by Adam Coombs @ Unamo Blog

What does it take to rank your video in the top 10 results on Google? And on YouTube? Well, these are two very different enterprises entirely. A recent study found that 64% of all YouTube videos appearing in Google search results had a different rank hierarchy when searched on YouTube. In other words, videos ranking […]

G Cloud Suppliers – The SEO Works selected as UK Government Provider

by Ben Foster @ The SEO Works

We are proud to announce that we been selected as one of the official G Cloud suppliers, on the latest framework for UK Public Sector organisations to procure solutions called G-Cloud 9. You can find on the Crown Commercial Service’s Digital Marketplace under the G-Cloud 9 Framework. We’re part of the Digital Outcomes and Specialists […]

The post G Cloud Suppliers – The SEO Works selected as UK Government Provider appeared first on The SEO Works.

5 Tips for Writing SEO Friendly Blogs Posts

by yptadmin @ Your Page Today

Blogs are fundamental elements in online marketing, attracting traffic, as well as converting leads into sales. The success of a blog lies heavily on the content, format, and presentation. The result should be able to engage the audience, as well as arouse their curiosity to pursue more. Below are tips on how to write SEO friendly blog posts Keyword Research ...Read more

Bad SEO Advice You Should Still Avoid

by Michael Martinez @ SEO Theory

I should create a “Bad SEO Advice” category and collect all the articles I have written about it through the years in one place.  There are days when I am tempted to go back and “update” old articles about bad…

The 5-Step Guide to Perfect Small Business SEO

by Casey Ark @ Plato Web Design

Wanna know the secret to a ridiculously successful small business? Hint: it isn’t print marketing, billboards, branding, or social media marketing. It’s SEO. The best companies on the web are making millions (no exaggeration here) from top search rankings, and you can too. Not sure where to start? In this 5-minute small business SEO guide, […]

The post The 5-Step Guide to Perfect Small Business SEO appeared first on Plato Web Design.

Advanced SEO Techniques for 2017

by Michael Martinez @ SEO Theory

What makes an SEO technique “advanced”?  That’s a question I ask myself every year.  A lot of the “advanced” methods I first shared ten years ago, while still relevant today (because good SEO doesn’t change), are so widely used now…

How SEO Works - An Explanation For Small Business Owners

How SEO Works - An Explanation For Small Business Owners


B-SeenOnTop Small Business SEO

This post explains how SEO works. It's aimed at small business owners who are trying to understand what's important and how to budget their time.

A simple approach to quality content

by Amy Atwell @ Campfire Digital

Quality marketing content is essential, but it doesn't have to be complicated I had a great conversation with some fellow business writers this week, and we all agreed that quality marketing content can come in a variety of packages. Whether you write 250 words or 2,500 words, there is a big difference between useful content [...]

The post A simple approach to quality content appeared first on Campfire Digital.

Should YOU Outsource Your Online Marketing?

by yptadmin @ Your Page Today

Every minute you’re losing customers. Online marketing is an essential part of your business. If you’re not outsourcing, chances are you’re trying a do-it-yourself approach with a website template. And while you’re busy working on your business, you’re missing online customers every day. The question is: Should you try to do it all yourself or outsource to marketing professionals? To ...Read more

How to Increase Customer Loyalty

by yptadmin @ Your Page Today

4 Ways to Become a Beloved Brand If you do your homework, you know that the brands that succeed do more than watch the bottom line. Increasing customer loyalty is the best way to increase sales. You want your target audience to return and recommend you to everyone they know. How do you generate that kind of loyalty? Again, this ...Read more

The Ultimate List of Free Fonts – 2015 Edition (Infographic)

by Casey Ark @ Plato Web Design

Want more helpful infographics and design resources? Sign up for our newsletter! Free links to all of the fonts used: (Note: Font designers are usually wildly underpaid – if you like any of these, we encourage you to support the font creators) Playfair Display Museo Slab Blackadder ITC (this comes free with most versions of […]

The post The Ultimate List of Free Fonts – 2015 Edition (Infographic) appeared first on Plato Web Design.

Why Local SEO is Important

by Phil Masiello @ Hound Dog Digital Marketing

Local SEO Is Important For All Companies Local SEO is often misunderstood by marketers and businesses. It sounds like it has something to do with your location. You might want to pass on it because of your global outreach. But local SEO is actually more relevant to your customers’ location than your own. Thanks to..

The post Why Local SEO is Important appeared first on Hound Dog Digital Marketing.

Benefits of Inbound Marketing: Long-Term Loyalty & Brand Awareness

by 4theweb @ 4theweb

It’s no secret that the world of marketing has changed immensely in the last 10 years. We have seen the emergence of digital marketing evolve into arenas that didn’t even exist a decade ago. With this digital evolution, new terms, strategies and markets have been...

The post Benefits of Inbound Marketing: Long-Term Loyalty & Brand Awareness appeared first on 4theweb.

How to be less busy as an entrepreneur

by John Doherty @ John Doherty

I started my entrepreneur journey full time in late September 2015. Before that I worked full time for other companies, though I’ve always had side hustles such as this site you are currently reading. I love having side hustles. I like to argue that they keep me sharp. But the truth is that at some […]

How to Update Your Facebook Business Page

by John Nesler @ Creative California

Recently, I sat down with a local client who needed some assistance making changes to their website. While we were sitting down with our coffees and discussing these various updates, she mentioned that she wanted to update her business’s Facebook page, because much of the information–location, phone number, email, etc.–was no longer correct. I immediately […]

The post How to Update Your Facebook Business Page appeared first on Creative California.

Why Modern SEO Fails Small Businesses: Search Engine Ranking is the Answer

by Susanna Larosa @ 4theweb

As an SEO for small businesses, I live a much different life than most search engine marketers. Modern SEO is constantly changing, and the constant battle to understand and meet Google’s guidelines is an all-consuming occupation. In 2016, a new trend is appearing: Marketers like...

The post Why Modern SEO Fails Small Businesses: Search Engine Ranking is the Answer appeared first on 4theweb.

Social Media Advertising FAQ

by Rachel Dankof @

10 Top Questions about Advertising on Social Media It may be surprising to learn that advertising on Facebook has been around for nearly 15 years. Since their advertising platform launch in 2004, Facebook has made a ridiculous amount of changes…

The post Social Media Advertising FAQ appeared first on .

What is SEO and How does it work?

What is SEO and How does it work?


CyberChimps

Explains what is SEO(search engine optimization) and offers simple SEO tips for you to implement.

The Retail Apocalypse Is Self Created

by Phil Masiello @ Hound Dog Digital Marketing

Retailers Are To Blame For The Retail Apocalypse Without question, we are in a retail apocalypse. Sears, Macy’s, J.C. Penny and many others are closing stores in 2017. Others like HH Gregg, The Limited and Payless Shoes are closing all of their stores. Once thriving shopping malls are void of consumers, leading to smaller store..

The post The Retail Apocalypse Is Self Created appeared first on Hound Dog Digital Marketing.

What Is Seo And How Does It Work?

by Terry @ Moncada Marketing

Search engine optimization, or SEO, is a set of strategies designed to improve a web page’s ranking in search engine results, thus driving more organic traffic to that page. Organic traffic contrasts with the views that come via paid ads. While SEO is a process that can take time, paid ads yield instant results. However,

The post What Is Seo And How Does It Work? appeared first on Moncada Marketing.

Amazon SEO Tactics: Because Amazon is A Search Engine Too

Amazon SEO Tactics: Because Amazon is A Search Engine Too


SEMrush Blog

Usually when someone says “SEO,“ most people immediately think of Google. However, there are many other large-scale websites that have their own search engines inside of them.One of the largest that most people don’t think about is Amazon. Home to ov...

Overcoming Bad Reviews, and Making the Most of Good Reviews

by John Nesler @ Creative California

One of the key things that we often run into with clients is dealing with the aftermath of a flood of negative press on Yelp and elsewhere. Many clients are completely unaware that they have negative reviews on Yelp, Google My Business, Facebook, and other sites, because they simply don’t know that customers can create […]

The post Overcoming Bad Reviews, and Making the Most of Good Reviews appeared first on Creative California.

Why Voice Command Usage on Smartphones Is Growing – Here’s Why #120

by Eric Enge @ Stone Temple

It’s getting easier all the time to do the things we want to do with our smartphones by talking to them, instead of typing in commands. But how comfortable are people with using voice commands, especially out in public? In this episode of our popular Here’s Why digital marketing video series, Stone Temple’s Mark Traphagen asks... Read More >

What is SEO and How Does it Work? - iMBlog101 - Internet Marketing Blog

What is SEO and How Does it Work? - iMBlog101 - Internet Marketing Blog


iMBlog101 - Internet Marketing Blog

This is one of the most common questions in the “Newbie Community” – What is SEO and How does it work!? .. If you are someone who is brand new to the internet and doesn’t know much about SEO – don’t worry, this post will help you understand the Search Engines and SEO in a simple way. Learning what you …

Awesomely Free Movie Fonts – An Infographic

by Casey Ark @ Plato Web Design

Want more helpful infographics and design resources? Sign up for our newsletter!   Download links: Harry Potter: http://www.dafont.com/harry-p.font Terminator: http://www.dafont.com/terminator.font Star Wars: http://www.dafont.com/star-jedi.font Indiana Jones: http://www.dafont.com/adventure.font The Matrix: http://www.fontspace.com/gyusan/matrix Star Trek: http://www.fontspace.com/pixel-sagas/roddenberry Mission Impossible: http://www.1001fonts.com/impossible-font.html Lord of The Rings: http://www.fontspace.com/pete-klassen/ringbearer The One Ring (the ring script): http://www.fontspace.com/gaut-fonts/the-one-ring The Avengers: http://www.fonts2u.com/the-avengers.font

The post Awesomely Free Movie Fonts – An Infographic appeared first on Plato Web Design.

Quality Signals that May have Affected the March 2017 Google Fred Update

by Michael Martinez @ SEO Theory

Googler Gary Illyes declared that unless otherwise given a name by Google ALL of their search “updates” will be referred to as “Fred”.  He was joking but, honestly, I like that.  Some years ago I wrote a brief article titled…

What Is SEO? Solve The Puzzle With This Four-Minute Guide

by Grant Effinger @

No fluff, no sales pitch…Give us four minutes, and you’ll get an explanation of the fundamentals of SEO that anyone can understand and, better yet, utilize. WHAT IS SEO? SEO IS: A way to improve your quality traffic, rankings, and…

The post What Is SEO? Solve The Puzzle With This Four-Minute Guide appeared first on .

How Long Does SEO Take To Start Working?

How Long Does SEO Take To Start Working?


John Doherty

I get asked this question all the time. Here is my answer with real screenshots of my own site.

4 Mistakes I Learned About Marketing and Data While Working at a Fortune 50 Company

by Today's Industry Insider @ The Kissmetrics Marketing Blog

For the past nearly 3 years, I’ve been in charge of Audience Development for one of the largest media companies in the US. I learned a LOT during that time. Even more important, I learned a lot about what NOT to do. Not all of these things were personal ‘mistakes’ per se. Some were top […]

How does SEO work? Understanding Search Engine Optimisation

How does SEO work? Understanding Search Engine Optimisation


Career Advice

SEO is the ultimate tool for ensuring your business gets noticed and stays relevant. But to make it work for you, you need to understand how it works.

How Does Search Engine Optimization Work? SEO Best Practices

How Does Search Engine Optimization Work? SEO Best Practices


Digital Marketing Agency Cleveland

Proximity Marketing discusses search engine optimization how works and some important SEO best practices if you want your website to come up in Google search results.

Japan Random Fact

by poweruser @ Digital Marketing Agency Cleveland

The post Japan Random Fact appeared first on Digital Marketing Agency Cleveland.

7 Tips for Building a Profitable Review Blog

by Erica S @ Tubetorial

Blogging is the new way to make your fortune online without a lot of work. There are a variety of niches and ideas for thriving blog posts, but review blogs can be particularly profitable if you know how to build a great site and develop a money-making blogging strategy. If you’re planning to write a […]

The post 7 Tips for Building a Profitable Review Blog appeared first on Tubetorial.

How does Google create search results? Learn here!

How does Google create search results? Learn here!


Stone Temple

Do you know how search results work? Learn the process of crawling, indexing and ranking and how Google evaluates your site.

Creative Ways to Generate Powerful Blogs

by Jorn Elferink @ Wordapp

Do you want to create influential and powerful blogs? Wordapp can create compelling and authentic content for your site

The post Creative Ways to Generate Powerful Blogs appeared first on Wordapp.

How to Dominate Local SEO

by webmaster @ Lizardwebs

Investing in local SEO is crucial as it helps reach potential consumers. Businesses, especially startups should start by marketing themselves locally before entering the any type of larger market. Controlling the most nearby locations gives companies the ability to get the most bang for the buck right out of the gate.  Shorter trips, less time spent traveling to and fro OR making your local brick and mortar known to your neighbors – regardless of your business model / needs, local SEO is almost always going to be your best first step. Hire a local SEO expert To get excellent results, it’s a whole lot more efficient to hire an expert to do it for you.  Short of spending weeks/months, even YEARS learning all the ins and outs of SEO, just get someone to do the job.  While SEO is not a mind-numbing, dark magic kind of thing, most people will be MUCH better off sticking to making their business operations successful and leaving the internet marketing to companies that do it all the time. Just like so many other things in business, yes, if you spent a lot of time learning one or another aspect of it, you could do it yourself. The pinch comes when you realize that in order to do what an expert can do in an hour will require considerably MORE time if you do it yourself.  For the same reason we have a “lawn guy”, most companies are better off with their own “SEO guy” (or gal). They have all the knowledge and tools to do it quickly and efficiently.  Successful local SEO requires proper analyzing and research when choosing the strategies to implement. Experts know how to go about these processes so as to achieve a good ranking on the search engine results. Some of the important parts of SEO – be it local or even a large global campaign include: Keyword research Keywords play an enormous role when it comes to search engine ranking. All the content you post on the website should contain certain keywords. The company you hire will do research and come up with keywords that will make your website more discoverable. They will also research on the keyword density that will be used in blogs and articles for your business. Link building Building links to a website is another strategy that experts will use to help you to get high rankings. Bad link building can have a very negative impact on your website. This happens if links are made to wrong websites. An expert will help you come up with quality links to the right websites. User-friendly websites Users have to be able to access your website well both on computer and phone screens. Our Raleigh SEO experts will help you in designing your website so that it’s mobile friendly. This will give you an advantage since search engines especially Google tend to prefer websites that are mobile friendly. Social media Local SEO also uses the social media to build links to […]

What Percentage of Companies that Sell SEO Actually Know SEO?

by Josh Rubin @ Creative California

Just last weekend, I spent the entirety of a Saturday rebuilding my website. I get these moments of inspiration where I feel like I could improve my site, then I tear it down and build it from the ground up. That's great, but then I also have to go in and do a full SEO […]

The post What Percentage of Companies that Sell SEO Actually Know SEO? appeared first on Creative California.

Search Engine Optimization (SEO): What is it and how do we do it

Search Engine Optimization (SEO): What is it and how do we do it


SevenCube

Search Engine Optimization or SEO, as it's come to be known, is the strategy in building your website so that it shows up high on search engine results

Make your business smarter …CRM gives you the inside track!

by yptadmin @ Your Page Today

Ever wonder what your customers click on the most when they visit your website? Or wouldn’t you love to know what products a customer tends to purchase most from you, so that you can recommend other like products as soon as they’re rolled out? You can do things like that with CRM, or Customer Relationship Management Software. CRM is becoming ...Read more

SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study

by Amy Gesenhues @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study appeared first on Search Engine Land.

Franchise SEO: How to Apply Local SEO to Multiple Locations

by Avinash Nair @ Unamo Blog

From creating different landing pages to finding niche, relevant keywords, a lot of franchisors (and their SEO vendors) are neck deep in their search for the Holy Grail of franchise SEO. And that’s only the beginning. As a franchisor, you’re aware by now of the many pitfalls of attempting to unify information without duplicating it. […]

Brand Bidding: Do I Really Need To Bid On My Brand Name?

by Aileen Gildea @

Brand bidding is when a business bids on their own brand name keyword terms within a pay-per-click campaign. For example, Home Depot bidding on the keywords “Home Depot”. Many business owners wonder whether this is a worthwhile strategy – to…

The post Brand Bidding: Do I Really Need To Bid On My Brand Name? appeared first on .

3 Tips for Customer-Centric Content Marketing

by yptadmin @ Your Page Today

The Best SEO Guru’s Remember That Marketing Is All About the Customer Remember the old adage, “the Customer is always right”?  Now with the consumer’s ability to find your competitors at the click of a mouse, creating a customer-centric marketing experience that also utilizes good SEO is essential to winning and keeping new business. Google understands that to maintain their lead ...Read more

Tips and Tricks to get you started with Social Media Marketing

by Sahil Kakkar @ SEO Nick

Just when you’ve decided to build your social media presence, you face the dilemma “where do I begin”. You have so many platforms, so many users to connect with, a plethora of content you can explore from various angles!

You should know that there is no one-size-fits-all strategy for social media marketing. It all depends on the nature of your business, the products and services you offer, the audience you Keep Reading »

The post Tips and Tricks to get you started with Social Media Marketing appeared first on SEO Nick.

Google Reviews: A Local SEO Must Do

by Kate Will @ denning e-solutions LLC

Making the Most of the Disconnected First Impression There was a time when the first impression you made on a potential customer was direct – that is, a phone call or an in-person meeting. You were able to control your … Continue reading

The post Google Reviews: A Local SEO Must Do appeared first on denning e-solutions LLC.

SearchCap: Google EU offer, SEO mistakes & YouTube ads

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Google EU offer, SEO mistakes & YouTube ads appeared first on Search Engine Land.

Your Website Needs Internal Links… Here’s How to Automate It!

by Jeffrey_Smith @ SEO Design Solutions™ Blog

I know it’s been quiet on our blog, but, just to let you know….we’ve been busy creating our new [10 Video] Advanced SEO Training Series for SEO Ultimate and SEO Ultimate+ so that people can really see the power of this amazing All-in-One solution for WordPress. I’ve added a teaser video above where I show Read More

Surprising Facts about Social Media

by yptadmin @ Your Page Today

Your Questions Answered Social media is an exciting, and mysterious, marketing concept for most businesses. It seems that most are aware that there is a need to connect via social media platforms, but they don’t know how to take advantage of the opportunities that social media affords.(See last week’s blog for information about using social media to your company’s advantage.) ...Read more

Social Media and SEO: The Relationship Between Social and SEO

by Amy Atwell @ Campfire Digital

Social Media and SEO: How Social Media Supports SEO The relationship between social media and SEO is nebulous but real. An active social presence will benefit your search rankings. A high percentage of our clients come to us wanting to improve their search engine rankings. Many of them are surprised when we tell them social [...]

The post Social Media and SEO: The Relationship Between Social and SEO appeared first on Campfire Digital.

How Do Social Media And SEO Work Together?

by SocialSEO Team @

Social Media and SEO are the peanut butter and jelly of the digital marketing world. One can survive without the other, but the effectiveness of the two together provides you with a much more powerful marketing engine. And while social…

The post How Do Social Media And SEO Work Together? appeared first on .

Assessing Your SEO Vitals

by Willow Barnett @

You have a website…now what? It’s time for an SEO site checkup! Search engine optimization is equally if not more important than site design. What good is a beautiful, intuitive site if no one can find it? SEO can seem…

The post Assessing Your SEO Vitals appeared first on .

How Push Notifications Can Increase User Engagement (With Examples)

by Sherice Jacob @ The Kissmetrics Marketing Blog

It’s hard to imagine going anywhere without your mobile device these days. From kids tethered to their phones, to grandmas Facetiming with their grandkids, our smartphones have become as much a part of our lives as our opposing thumbs. But just how do companies get those opposing thumbs tapping when you’re not in store, checking […]

SEO Spam Revisited

by webmaster @ Lizardwebs

I was surfing through your Website and realized that despite having a great design; it was not ranking on any of the search engines (Google, AOL and Bing) for most of the keywords relating to your business. Oh my God. If I had a buck for every email that I have received that uses EXACTLY this same line. The lack of creativity. The cut and paste laziness. The sheer audacity of pretending to know what ANYONE is actually trying to rank.  SEO is NOT for lazy people. Some people must bite on this though or this particular email would STOP ending up in my email on a daily basis. I keep asking myself “Why?” To me, I see a copy/paste bit of blather indicating someone that has never visited my site is trying to act like they know what they’re doing. Of course, when you try to sell SEO TO an SEO company, it’s almost a foregone conclusion that they have never visited your site. “Yes, sir. How are you doing today?” “Great! What can I get for you?” “Well, I’m actually here to bring you a DELICIOUS bite of our brand new Whopper™!” “You DO realize you’re at the McDonalds™ drive-thru window, right?” That said, I AM an SEO company and I personally have been playing in the world that would become the internet since back in 1983. At that time, I first connected to the CANDE Burroughs 3600 at East Carolina University through a 300 baud modem jacked into a Commodore 64 computer from the Village Green Apartments in Greenville NC. It was so slow that you could easily out-type the screen – tap a whole sentence in and it would take several seconds to send to the university and then come back to the screen. Long live COBOL. But I digress… The ploys of online SEO companies – both solid/legit and your average spammer types – have evolved and changed.  Something that still remains is that someone is looking to get business from you in a so many ways.  I so love ruining a script reading person’s day. “How about I put $100 per day in YOUR pocket next week?” (And of course, they are expecting an immediate “Yes!”) “Oh man. Do you know the tax implications of that? I don’t think so. No thanks.” and crickets ensue… You can tell people that know what they’re actually talking about when it comes to legit search engine techniques when you throw them something like that. They have enough wherewithal to break out of the pitch and legitimately address the problem. The doofuses will just repeat themselves with absolutely no comprehension of what was just said. Sure, it’s probably evil on my part, but so is the amount of time in my day that gets wasted dealing with that crap either directly or indirectly. Client: Eric, I’m not ranking real well. Me: You’re in the maps. You’re #1 for several keywords like on your last report you got 4 days ago. #2 for another […]

How to use Twitter to maximize your sales potential!

by yptadmin @ Your Page Today

Twitter basics to get your business off and running. . . (After you’ve mastered this, check out our blog on Twitter for Business SEO Strategies.) For those of you in the know, this may seem like Twitter 101. But for many businesses that are new to the social media landscape, this is a must-read breakdown of what Twitter can do ...Read more

Easy Search Engine Optimization Anyone Can Do

by Michael Martinez @ SEO Theory

It’s hard to write an article like this without talking about the need for SEO industry standards or pointing out the immense competition among SEO consultants, agencies, tool providers, and (e)book authors for your business dollars.  So I will begin…

Creating an Inbound Marketing Strategy in 2015

by yptadmin @ Your Page Today

Inbound marketing has seen many changes in the last year. The face of SEO has changed and webinars have increased. If you are a small business owner, you may want to implement new inbound marketing strategies in 2015.

Return On Investment With Digital Marketing

by Shawn Denney @

As a business, we exist to fulfill a need. It is what allows us to stay in business, to grow, and to find new innovations. Sometimes you are the premier provider of the solution, while other times you are one…

The post Return On Investment With Digital Marketing appeared first on .

Why Facebook Paid Social Builds Organic Reach – Here’s Why #122

by Mark Traphagen @ Stone Temple

Most Facebook Page owners complain about being forced to “pay to play” to get their content seen. But could it be a blessing in disguise? In this episode of the popular Here’s Why digital marketing video series, Stone Temple’s Mark Traphagen reveals a little-known extra benefit of regular use of Facebook paid promotion. Don’t miss... Read More >

Testimonial: The Local Bark

by Josh Rubin @ Creative California

“They’ve helped us get a better presence on the web and a better presence with all our marketing materials.” The Local Bark is a great local company that strives to be the area leader in dog boarding and training. Every visit to their facility was greeted with friendly staff, dog smiles and kisses, and a great time. […]

The post Testimonial: The Local Bark appeared first on Creative California.

How does SEO work? Find out how SEO works, with The SEO Works

How does SEO work? Find out how SEO works, with The SEO Works


The SEO Works

How does SEO work? SEO is real mix of complex compliance and best practice methods - both on and off-site. Find out how SEO works.

The Importance of Blog Writing for SEO

by yptadmin @ Your Page Today

To many people, especially those into the social media environment, blogging seems to be a dead art. The reality is the opposite; blogging is the easiest way to optimize your ranking on the popular search engines. Do note that people will never tire of informative content. It is then your duty to embrace this thirst to drive traffic to your ...Read more

CMO, Here are 6 ways to keep communication open with non-marketing teams

by John Doherty @ Credo

Are you in charge of marketing at your company, yet struggling to get buy-in or communicate across departments to get things done? The truth is...

The post CMO, Here are 6 ways to keep communication open with non-marketing teams appeared first on Credo.

21 Actionable SEO Techniques You Can Use Right Now (Updated)

21 Actionable SEO Techniques You Can Use Right Now (Updated)


Backlinko

21 insanely practical SEO techniques for higher rankings and more search engine traffic.

The Difference between Knee-jerk SEO and What You Need from Your SEO

by Michael Martinez @ SEO Theory

Every day across the world and the Web thousands of search engine optimization professionals give employees, employers, co-workers, clients, and other SEOs their opinions on a variety of topics.  The constant flow of opinion is healthy for the industry.  If…

Do Links Still Matter for SEO in 2017?

by Eric Enge @ Stone Temple

In today’s post, I’ll show you data from three different dates over the past year that illustrate why links remain a powerful ranking factor. I’ll also discuss in detail why Google still uses them, and why they are likely to remain a powerful ranking factor for some time to come. In July of 2016, we... Read More >

Announcing the Credo SEO Calculator

by John Doherty @ Credo

Today I want to show you a new tool that we published recently onsite: the SEO calculator. I’m excited about this tool because it works towards...

The post Announcing the Credo SEO Calculator appeared first on Credo.

Get Ranked Higher on Google

by yptadmin @ Your Page Today

7 SEO tips to optimize your search engine rankings You’ve heard about Google’s new algorithms. But do you understand what they mean? Do you also know that they constantly change? Now more than ever, you need to work with a web developer who stays up-to-date on these changes, so your SEO will reflect what works. Your Page Today will deliver ...Read more

Anatomy of a Blog

by yptadmin @ Your Page Today

5 Things to Remember When Writing Winning Blog Posts Of course, we recommend having professionals write your blogs so you can focus on growing your business. However, if you do decide to go it alone or do one guest post now and then, here are a few tips to make your blogs brilliant, with a focus on content. 1. Make ...Read more

50 Influential Women in Content Marketing 2017

by Lee Odden @ Online Marketing Blog – TopRank®

With over 200 speakers, moderators, panelists and workshop leaders at the 2017 Content Marketing World conference, it is a substantial task to investigate the influence of so many accomplished marketing professionals. For this year’s list of influential content marketing speakers, I went a step further and took into account those who have presented at Content [...]

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Is Your SEO Actually Working? 3 Ways to Find Out

Is Your SEO Actually Working? 3 Ways to Find Out


Marketo Marketing Blog - Best Practices and Thought Leadership

Maximizing your SEO opportunities, and providing reports that executives actually care about, means focusing on the right metrics.

The biggest mistakes marketing agencies see their clients making

by John Doherty @ Credo

SEO can be a black box, and many business owners have minimal understanding of it. To that end, that’s why you hire a professional to...

The post The biggest mistakes marketing agencies see their clients making appeared first on Credo.

How Does SEO Work? A 3-Minute Quickstart Guide (In Plain English)

by Casey Ark @ Plato Web Design

Odds are, you already know just how valuable brilliant search rankings can be (a #1 Google spot for a top keyword can be worth $50k/year or more). But if you aren’t a web geek, it can be a little tough to figure out how search engine optimization works. Most SEO guides are long and filled […]

The post How Does SEO Work? A 3-Minute Quickstart Guide (In Plain English) appeared first on Plato Web Design.

How Does SEO WOrk For E-Commerce, Brands & Amazon Sellers

How Does SEO WOrk For E-Commerce, Brands & Amazon Sellers


Hound Dog Digital Marketing

How Does SEO Work is a question we get asked by our clients all the time. It's the cornerstone to all online marketing & affects the other traffic channels

Value Creation vs. Revenue Extraction: Which Kind of Business Are You?

by Today's Industry Insider @ The Kissmetrics Marketing Blog

There’s a problem in business. Okay, fine, there are plenty of problems in the wide world of business. Obviously, there are tons of good things in business brought about by new innovations, advances in technology, and improvements in customer engagement. But for all the new changes, old habits sure do die hard. Specifically, there are […]

Video & Recipe Information Accessible via Google Image Search

by Jack Gorman @ The SEO Works

Google have specified that Rich Results are now available for video and recipe content within Google Image Search on mobile devices. If you perform a Google Search for “Daily Show Youtube” via mobile, it will fetch video thumbnails amongst regular image results that when clicked on results in an information rich panel. If you select […]

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Will SEO Work for me in 2017? Here are some SEO tips

Will SEO Work for me in 2017? Here are some SEO tips


Growth Marketing Pro

This guide will start with some foundational conversation about search engine optimization and will finish with specific SEO tips for 2017.

How SEO and SEM Work Together To Deliver Results! - Wood Street, Inc.

How SEO and SEM Work Together To Deliver Results! - Wood Street, Inc.


Wood Street, Inc.

In this post, we look at the differences between SEO (Search Engine Optimization) and SEM (Search Engine Marketing) and how they bring more website traffic.

The Mighty Cheeseburger: How to Construct Your Content for the Perfect Bite

by Anne Leuman @ Online Marketing Blog – TopRank®

You might not know this but today, Sept. 18, is a national holiday to remember: National Cheeseburger Day. We know, we know, everyday now has an arbitrary national holiday that has little to offer outside of free food or funny tweets. But that doesn’t mean they aren’t worth celebrating. For our own National Cheeseburger Day [...]

The post The Mighty Cheeseburger: How to Construct Your Content for the Perfect Bite appeared first on Online Marketing Blog - TopRank®.

Local SEO: Why it’s more important than ever

by yptadmin @ Your Page Today

How to Corner the Market in Your Location Did you know that the Internet is so saturated with companies trying to stand out from all the rest, your best friend in marketing is now local SEO? Here’s how it works: You need to include the area/territory where you want to corner the market. You may not be able to be ...Read more

Google Posts: New Local SEO Opportunity

by Kate Will @ denning e-solutions LLC

4 Reasons to Add a Post This Week Last week, Google rolled out the ability to add posts with a call to action to your Google My Business local listing. We recommend that all local businesses take advantage of this … Continue reading

The post Google Posts: New Local SEO Opportunity appeared first on denning e-solutions LLC.

SEO Title Tags: Best Practices and Examples

by Adam Coombs @ Unamo Blog

Title tags in SEO are like the title of your book for the demographics of your two most important types of readers; people and robots. The people need to know what they can expect to find on your page when they click the link. The robots (crawlers) prioritize your page and its content through a […]

Bad SEO Signs

by Eric @ Lizardwebs

Bad Website SEO Optimization methods So, you say you just have WAY too many visitors – crushing your webserver and using up all your bandwidth? Put a few of these really UNHELPFUL tips into play and just watch your rankings tank. Might not happen immediately, but it will eventually. Just watch your site bomb right OFF the SERPs! And it will take forever to get that rank back! Good stuff. Multiple Doorways – This technique involves using several pages that are optimized specifically for search engine submission. These pages usually are nothing more than huge meta tags, lots of tags containing all the search terms, text that makes almost no sense but is loaded with the search terms. Pages like these will usually then either have a javascript redirect or a page refresh that takes you to another page that wouldn’t rank very well or get much traffic on it’s own merits. If you have a site that has index1.html, index2.html, index3.html, etc, this is probably the case. This is NOT to say that you can’t have multiple versions of your page for tracking purposes. If you submit a website to Google and the URL you give is googleindex.html and you are tracking your hits via googleindex.html hits, then you are not abusing the system. Just make sure your page contains relevant information. There are other ways of examining where your hits come from, but this can be acceptable. Script Cheats/Cloaking – also referred to as “Stealth” or “cloaking” – This technique looks at the incoming User Agent most of the time and prepares specifically created text for that search engine spider. Legitimate script techniques were heavily used when browsers were not supporting much in the way of standards several years ago. They are still used to maintain backwards compliance and to provide workarounds on certain browsers in some cases. However, if I subvert that concept to look for the “googlebot” user agent and then start feeding out a bunch of search engine spam to get my rankings boosted, that is considered a script cheat. Normally you can spot this sham by the content that is shown on the search engine brief when a search is done and then get to the site and the content isn’t even close. I lost my very high ranking once to a site that had done just that. They were selling insurance and had included my company URL in the spider spam. It included a ton of terms that had nothing to do with my company, it’s products, or anything else. They were simply usurping the power of the name and taking legitimate customers from my site by posing as an affiliated partner – which they weren’t. Being part of or creating your OWN Link Farms – These are still ranked highly by several search engines much to my disgust. These pages are nothing more than a HUGE collection of links that provide no useful information, but have a ton of links with a […]

The Muddy Run Part 2 – How Dumb Luck and Some Google-Fu Uncovered a Con Artist

by Josh Rubin @ Creative California

(Read Here for Part 1 - The Muddy Run – How We Found Ourselves Working with a Shady Business and the Lessons Learned) Last week I started telling the story of how we got involved with a client who only had a passing acquaintance with the concept of ethics, and the lessons we learned from the […]

The post The Muddy Run Part 2 – How Dumb Luck and Some Google-Fu Uncovered a Con Artist appeared first on Creative California.

The Top 4 Social Media Accounts You Should Have

by yptadmin @ Your Page Today

Lets explore the top 4 social media accounts you should have and what each can offer your business! First, this blog is going to assume that your business already has a website. If not, be sure to look at previous blogs, which provide advice on securing a domain name, making sure your company name is apparent in your URL address, ...Read more

Why Facebook Ad Experiments Are a Marketer’s Gold Mine – Here’s Why #134

by Mark Traphagen @ Stone Temple

In order to find the right prospects with the right message, marketers need to be able to run fast, efficient tests and experiments. In this episode of our Here’s Why digital marketing video series, Stone Temple’s Mark Traphagen explains why Facebook advertising is an ideal laboratory for marketing experimentation. Don’t miss a single episode of... Read More >

Do YOU Need a Website Developer? 3 Things to consider before your website goes pro

by yptadmin @ Your Page Today

Comedian Lewis Black said that he was told to get a website. When he asked why, he was told that he could put up his tour schedule, so people would know where and when he was performing. It sounded like a pretty good idea, but then they wanted a photo for the site. He didn’t know how to publish a ...Read more

Why Featured Snippets Can Rocket You to the Top in SEO – Here’s Why 133

by Eric Enge @ Stone Temple

Featured snippets can rocket search results for your site to the very top of search, but how do you earn them? Is Google giving us any clues? In this episode of the popular Here’s Why digital marketing video series, Stone Temple’s Eric Enge reveals startling new research that shows how Google telegraphs in advance which... Read More >

3 Goals for a Successful Website …Does your website measure up?

by yptadmin @ Your Page Today

Your website is your calling card, the first impression any potential customer will have of you and your business. It’s the place that tells people everything they need to know about you. To make your website work for you, know what you hope to achieve with it. Then make sure you’ve done everything to meet those goals on your site. ...Read more

Get the Right Traffic to Your Site!

by yptadmin @ Your Page Today

3 Lesser-known Ideas for Maximizing Your Website’s Potential You’ve done everything you know to make your website an effective extension of your business. You’ve checked to make sure your website is mobile-friendly. You manage your SEO and change the contents of your site frequently with blogs and other relevant information. But as you navigate the world of the web, you ...Read more

How to Get Your First Thousand Site Visitors

by Erica S @ Tubetorial

Thanks to WordPress and other template-based sites, it’s easy to create a website. The hard part is attracting people to that website if you don’t already have an existing audience. When your website has a few thousand regular visitors already, you’ll be able to generate enough revenue to reinvest in marketing strategies, and rely on […]

The post How to Get Your First Thousand Site Visitors appeared first on Tubetorial.

Changes to How the Facebook API Works

by Christian Brink @ AddThis Academy

Learn about the changes to how the Facebook API works and our solution for AddThis publishers.

The post Changes to How the Facebook API Works appeared first on AddThis Academy.

9 Killer SEO Tips and Tricks Worth $1K or More

by Casey Ark @ Plato Web Design

The world’s best online businesses do two things really well: First, they put huge amounts of time and effort into dominating search engine results. Second, they offer unique, convincing sales pitches to their new visitors. But you’re probably thinking: “How do I dominate search engine results?” If you’re a small fish in a big pond, […]

The post 9 Killer SEO Tips and Tricks Worth $1K or More appeared first on Plato Web Design.

How Does SMO Work with SEO?

How Does SMO Work with SEO?


Campfire Digital

SMO, or social media optimization, syncs with traditional SEO practices to give you a broader reach and more options for connecting with your audience.

Customer Retention Random infographic

by poweruser @ Digital Marketing Agency Cleveland

Thanks to our friends Vindicia.com for the following infographic.

The post Customer Retention Random infographic appeared first on Digital Marketing Agency Cleveland.

Test Your Cybersecurity Knowledge

by Tamsyn Lunt @ Career Advice

How much do you know about protecting your business online?

The post Test Your Cybersecurity Knowledge appeared first on Career Advice.

The Top 2 Ways Email Marketing Can Increase Your Sales

by yptadmin @ Your Page Today

To email or not to email? The answer is yes, yes and yes! Using email to increase company sales still works, even in a very sophisticated online marketing landscape. You may have been spooked by the myth that all email marketing will end up in a spam folder, or that potential customers will simply hit the “delete” button. But if ...Read more

The Evolution of SEO and Digital Marketing

by webmaster @ Lizardwebs

Summer is here and so is the national holiday that brings Americans together like no other, Independence Day, the 4th of July. Everyday billions of people celebrate the world wide web without even knowing it. After more than 20 years in the digital industry we’ve seen the growth of digital marketing first-hand and there’s really only one thing we can say for certain: to the internet and beyond! Digital Evolution: Let’s Reflect With the advent of Gutenberg’s printing press in Europe in 1450, the ability to mass-communicate and sell gained such epic momentum that it’s barely slowed down in over 500 years. Magazines first emerged in the 1730s, radio advertising in 1922 and then in 1941, the world’s first ever ad was for Bulova watches and was broadcast on American screens in one of the most groundbreaking moments in marketing history. When Connection Changed our World In 1965, a computer in Massachusetts connected with another in California via dial-up and in 1973 the first hand-held mobile phone call was made by Martin Cooper (the former Motorola vice president). But it wasn’t until the early 1980s when the first commercially available desktop PCs (The Programma 101, produced by the Italian company Olivetti) started filtering into homes, that a tidal wave of new digital marketing possibilities crashed onto the scene. Digital Moves Incredibly Fast-By the time LizardWebs Launched in 1997: ● Domain Name System (DNS) institutes the .host names we are now familiar with such as .com, .gov., .edu, etc. ● Symbolics Computer Corp., originally a manufacturer of single-user computers and software, becomes the very first registered domain name. ● Sir Tim Berners-Lee, a graduate of Oxford University and a computer scientist, invents the world wide web. ● The world wide web is open for business. ● The White House, as well as the United Nations, are now online, along with 600 other websites. ● Burgeoning eCommerce begins. Today’s eGiants, like Amazon.com and eBay go live. ● The “browser war” begins and Microsoft and Netscape battle it out. Since Our Launch ● Google Got Smarter ● SEO Grew Up ● Digital PR Became Incredibly Powerful ● Social Media Keeps Us Connected ● Marketing Became Less Aggressive Google Got Smarter Early search engines like Yahoo!, InfoSeek, AltaVista, Lycos and WebCrawler made significant strides in the digital evolution of search but let’s be honest, the golden years didn’t start until Google launched in 1998. With the birth of today’s most popular search engine and its development of tools like AdWords in 2000 and content targeting services in 2003, everything changed online. In 2004, search engines started using advanced ranking algorithms and browsing online became more personal. The impact this had on business is immense. Being able to target browsers and develop strategies based on search patterns led to a whole new way of selling and communicating. These days a Googlebot crawls and indexes trillions of pages on the web and makes the most relevant ones instantly accessible via traditional or voice search. A brand […]

Homepages Rarely Convert Because These 6 Elements Are Often Ignored

by Today's Industry Insider @ The Kissmetrics Marketing Blog

No, this headline isn’t clickbait. This article does contain critical homepage elements that are often overlooked. And you might be ignoring them. In fact, the examples I share here are a sure sign that many marketers still ignore critical homepage elements. And conversions are lost for these simple reasons. I’m not going to rehash what […]

Backlinks: What Are They And How to Make the Most of Them

by Terry @ Moncada Marketing

Google uses a variety of criteria to determine how to rank the websites it indexes. Business owners and their marketing companies work hard to increase their rankings and, therefore, increase their exposure to potential clients. Most companies are aware of the importance of keywords and even having engaging content on their websites. However, when it

The post Backlinks: What Are They And How to Make the Most of Them appeared first on Moncada Marketing.

9 Proven Social Media Success Tactics

by Phil Masiello @ Hound Dog Digital Marketing

9 Proven Social Media Success Tactics While social media has been called the holy grail of marketing, not every business achieves the same amount of success on these platforms. Almost every business has a Facebook page, Twitter account, YouTube videos, Instagram, Snapchat, but still struggling to increase its reach into the target markets. They are..

The post 9 Proven Social Media Success Tactics appeared first on Hound Dog Digital Marketing.

Optimize Your Web Pages for SEO – Keys to Getting Higher Rankings

by yptadmin @ Your Page Today

If you’ve been following our blog, you know some of the main SEO elements to include on your website. You know about responsive design, which makes your site viewable on any type of device, from laptops to mobile phones. You also know about location-specific keywords, and the need to include some pertinent keywords in your URL. Here are a few ...Read more

5 Tips for Getting Your Marketing Team on the Same Page

by Erica S @ Tubetorial

Many marketing departments are made of teams spread all over the world. Thanks to integrative platforms and trusty internet connections, entire companies can be run through a network of remote workers. However, there’s a disconnect that occurs when these workers aren’t connected the way they should be. It’s easy for miscommunications and other problems to […]

The post 5 Tips for Getting Your Marketing Team on the Same Page appeared first on Tubetorial.

What Is Social Media Advertising?

by Michael Hopson @

We live in a world full of likes, comments, tweets, pins, grams, snaps, and many more ridiculous interactions that can be found on social media. Merriam Webster defines social media as: “Forms of electronic communication (as websites for social networking…

The post What Is Social Media Advertising? appeared first on .

Multiregional Tracking in Unamo SEO

by Adam Coombs @ Unamo Blog

With Multiregional Keyword Tracking you’ll be able to track keywords in multiple regions in your Unamo SEO campaign. ​ Multiregional tracking only applies to Google; however, with a variety of local search engines in various countries, you can check the success of your keywords in one region against their success in another. By doing this, […]

Why Micromoment Content Will Increase Your Marketing Wins – Here’s Why #132

by Mark Traphagen @ Stone Temple

In the internet age buying decisions are made across many micro moments. In this episode of our Here’s Why digital marketing video series, Stone Temple’s Mark Traphagen explains what a micro moment is, and why understanding how to be present in them can make all the difference to your marketing. > Don’t miss a single... Read More >

Message Extensions A Complete Guide

by Jack Gorman @ The SEO Works

In the modern age of gadgetry it isn’t unknown for people to prefer to text rather than pick up the phone and speak to someone, which is why using message extensions can allow you to engage a whole new audience with your ads. By enabling message extensions you allow a user to contact you via […]

The post Message Extensions A Complete Guide appeared first on The SEO Works.

The Importance of Web Design: Your Best Foot Forward

by Susanna Larosa @ 4theweb

Imagine you are the smartest person in the world (this shouldn’t be too much of a stretch – you seem pretty awesome). As someone with so much knowledge and wisdom, you have a lot to offer the world. You can solve world hunger, design the...

The post The Importance of Web Design: Your Best Foot Forward appeared first on 4theweb.

Content marketing as a long-term strategy

by Amy Atwell @ Campfire Digital

Think of content marketing as a long-term strategy For many business owners and marketing teams, marketing strategy implies a direct relationship with sales. When sales are down, business people want a hard-hitting marketing campaign that brings more paying customers through the door. That's fine, and there are multiple ways to produce a short-term campaign for [...]

The post Content marketing as a long-term strategy appeared first on Campfire Digital.

Block Segmentation, Duplicate Content, SEO and IR

by Jeffrey_Smith @ SEO Design Solutions™ Blog

Often you hear about the need to prevent duplicate content within your own website as it applies to SEO, but why? This is our take on why creating uniquely distinct nodes on each page is imperative for your content to produce not only context, but rankings as opposed to tripping search engine filters. Block segment Read More

The Digital Mastery Framework to Inform Your IoT Roadm...

by Tamsyn Lunt @ Career Advice

Use this interactive infographic to develop your IoT roadmap.

The post The Digital Mastery Framework to Inform Your IoT Roadm... appeared first on Career Advice.

No More Internet Explorer? What This Change Means for Your Website

by yptadmin @ Your Page Today

Microsoft’s announcement that there will no longer be an Internet Explorer is big news for your business. It means that now more than ever, you have to be on the web to be considered relevant, and you absolutely have to have SEO-friendly content. In a nutshell. . .Nearly two decades ago, Microsoft launched its famous Internet Explorer, which has served ...Read more

Google SEO Tutorial for Beginners | How To SEO A Website Step By Step (2017)

Google SEO Tutorial for Beginners | How To SEO A Website Step By Step (2017)


Hobo

Updated: SEO for Beginners 2016. A guide to search engine optimisation for Google in the UK and aimed at beginners.

Why Millennials Are Making Mobile SEO So Important

by Jorn Elferink @ Wordapp

Mobile SEO is the key to marketing online. Wordapp can help optimize your mobile site with effective SEO research

The post Why Millennials Are Making Mobile SEO So Important appeared first on Wordapp.

Words AND Pictures: How to make your online content stand out

by yptadmin @ Your Page Today

In the film, Words and Pictures, two school teachers have a debate about which is more powerful—words or pictures. When looking at online content, it’s important not only to use both, but to use them in a way that’s most effective. There’s great web content and there’s content that gets results. How do you know which kind of content you ...Read more

Managing Link Weight and Building Link Insurance!

by Jeffrey_Smith @ SEO Design Solutions™ Blog

I Just wanted to share a quick SEO strategy for balancing link weight. Have you ever used a tiered link strategy? Although there may be other names for it, personally, I call this link insurance (insurance in the sense that just in case you need it). Since the value of links is all based on Read More

SEO for Beginners: How to Optimize Your Content for Search

SEO for Beginners: How to Optimize Your Content for Search


AddThis Academy

Get our SEO tips for beginners and learn how to increase traffic to your website by optimizing your content for search.

How To Sell On Facebook (Why A Deliberate Funnel Is Key)

by John E Lincoln @ Ignite Visibility

Almost every business has potential to sell on Facebook. But most do it totally wrong. Today, we talk about why you need a funnel to really sell on Facebook like a pro. There are 2 billion active monthly users on Facebook. Chances are pretty good that some of those people are in your target market....

The post How To Sell On Facebook (Why A Deliberate Funnel Is Key) appeared first on Ignite Visibility.

Are people part of your digital marketing strategy?

by Amy Atwell @ Campfire Digital

Don't ignore one of the most important components of digital marketing strategy During your last digital marketing strategy meeting, how many times did you mention words like investment, social media, tools, resources and channels? How about "people"? You know you need people to execute your strategy, but we challenge you to take it to the [...]

The post Are people part of your digital marketing strategy? appeared first on Campfire Digital.

Examples of bad outreach emails

by John Doherty @ John Doherty

I get a lot of “outreach” emails trying to get me to add links to websites from my own sites. Of course, what these poor junior “outreach specialists” don’t know is that I’ve been in this game for a lot longer than they have and I’ve both sent and received my share of really bad […]

7 Biggest PPC Nightmares Sinking Your ROI

by Today's Industry Insider @ The Kissmetrics Marketing Blog

PPC advertising should be straightforward. You buy an ad. Your ad appears on Google. That ad gets clicked. You spend a little dough per click, and voila – you’re a marketing genius. Traffic is booming and you’re appearing in all the right places. Except that’s not always how it works. And for some strange reason, […]

Conversion Rate Optimization Random Infographic

by poweruser @ Digital Marketing Agency Cleveland

Thanks to our friends https://ethercycle.com/ for the following infographic.  

The post Conversion Rate Optimization Random Infographic appeared first on Digital Marketing Agency Cleveland.

What is SEO and How Does it Work?

What is SEO and How Does it Work?


Douglife Marketing

If you’ve used a search engine in the past decade, chances are you’ve been on the receiving end of SEO, but how does it work for you and your website?

Search Engine Optimization (SEO) Process

Search Engine Optimization (SEO) Process


denning e-solutions LLC

Learn about the search engine optimization (SEO) process from research to reporting.

SEO: The Beginner's Guide to Search Engine Optimization from Moz

SEO: The Beginner's Guide to Search Engine Optimization from Moz


Moz

New to SEO? Need to polish up your knowledge? The Beginner's Guide to SEO has been read over 3 million times and provides the information you need to get on the road to professional quality SEO.

5 Questions to Ask Yourself Before Starting a Business Blog

by yptadmin @ Your Page Today

Some people deem writing to be one of the simplest things to do. They that even a high school student can do it. After all they are used to writing an essay paper. But if you’ve been in the business and marketing world long enough, and then it wouldn’t come as a surprise to you that blogging is now the ...Read more

The SEO Works wins Gold Hermes Creative Award

by Ben Foster @ The SEO Works

We’re proud to have won a Gold award at the Hermes Creative Awards, one of the largest and most prestigious creative competitions in the world. The Hermes Creative Awards are designed to celebrate outstanding creative talent backed by great results. We picked up our Gold Award for our work with Whitmores Timber. We helped design […]

The post The SEO Works wins Gold Hermes Creative Award appeared first on The SEO Works.

Why Oversimplifying SEO Is Dangerous – Here’s Why #130

by Eric Enge @ Stone Temple

Google gets more complex and sophisticated with each passing year, and yet many still want to believe that there are “magic bullet” hacks or tricks that are simple ways to get higher search rankings. In this episode of our Here’s Why digital marketing video series, Stone Temple’s Eric Enge tells you why! Don’t miss a... Read More >

How to Become a Data-Driven Marketer

by Christian Brink @ AddThis Academy

What does it mean to be a data-driven marketer? Learn how you can start using your own website data to start driving your marketing decisions.

The post How to Become a Data-Driven Marketer appeared first on AddThis Academy.

Hi, I’m John and I’m a workaholic

by John Doherty @ John Doherty

“Hi John” you say. I’m an entrepreneur. I’ve been making money in some shape or form since I was 11 years old getting paid $1 per horse stall I cleaned. I became so efficient at it that I was making $6/hr. Not bad for an 11 year old. 22 years later (I turned 33 on […]

What Is Seo And How Does It Work? | Moncada Marketing

What Is Seo And How Does It Work? | Moncada Marketing


Moncada Marketing

Search engine optimization, or SEO, is a set of strategies designed to improve a web page's ranking in search engine results

SEO Design Solutions Blog

SEO Design Solutions Blog


SEO Design Solutions™ Blog

Follow Jeffrey Smith and the SEO Design Solutions team as they discuss all things SEO and provide proven SEO tips and tactics.

SEO and modern website design

by Campfire Digital @ Campfire Digital

How to reconcile SEO and modern website design When it came to search engine optimization (SEO), the old wisdom held that each web page should be a minimum of 300 words in order to boost rankings. Does that target still hold water? How do you reconcile SEO and modern website design that focuses on minimal [...]

The post SEO and modern website design appeared first on Campfire Digital.

Email List Building Random Infographic

by poweruser @ Digital Marketing Agency Cleveland

Thanks to our friends Mail Delivered for the following infographic.

The post Email List Building Random Infographic appeared first on Digital Marketing Agency Cleveland.

What Social Media IS and What it ISN’T

by yptadmin @ Your Page Today

How to Use Social Media Effectively The best way to understand social media is to first understand what it ISN’T. Social media is NOT for self-promotion. It IS for interacting with your customers and piquing their interest. It’s also an excellent vehicle to address their concerns. You don’t want to be one of those companies that hammer people to death ...Read more

How theming weeks is making me a better entrepreneur

by John Doherty @ John Doherty

One of my challenges in growing my company has been finding the brain space to focus. I can quickly get into the mindset of “DO ALL THE THINGS AND DO THEM RIGHT NOW”, but then I arrive at the end of the week and I am frustrated and haven’t gotten much done. That can’t continue, […]

Blog Strategies That Really Work!

by yptadmin @ Your Page Today

You’ve decided to do a blog for your business. What should you say? What kind of content will be most beneficial to you? Before writer’s block sets in, check out these helpful ideas for making your blog a winner: Be sure to make it SEO-friendly. If you’ve been reading this blog, you’ve learned that SEO is THE way to get ...Read more

Topical Relevance, SEO and Keyword Stemming!

by Jeffrey_Smith @ SEO Design Solutions™ Blog

For the purpose of SEO, context is a definitive factor that can (1) elevate your website past others competing for similar or related keywords (2) build topical domain authority and (3) increase conversion by having a higher number of pages occupying a larger percentage of market share for related keywords and queries. Create Topical Relevance Read More

The Myth of the Google Update

by Michael Martinez @ SEO Theory

People have been chasing search engine algorithms since the 1990s.  They won’t stop even though the algorithms are more elusive now than ever before.  Nonetheless, Web marketers should approach all unofficial announcements and analyses of search algorithm updates and effects…

Our Top 11 Content Marketing Takeaways from #CMWorld 2017

by Caitlin Burgess @ Online Marketing Blog – TopRank®

Last week, thousands of marketers from all over the world descended on the Rock N’ Roll capital of the world, Cleveland, OH, for the seventh annual Content Marketing World Conference and Expo. Featuring more than 130 speakers, keynotes and panelists, dozens of different tracks, and a whole lot of orange, the four-day event was exciting [...]

The post Our Top 11 Content Marketing Takeaways from #CMWorld 2017 appeared first on Online Marketing Blog - TopRank®.

How Does SEO Work? A 3-Minute Quickstart Guide (In Plain English) - Plato Web Design

How Does SEO Work? A 3-Minute Quickstart Guide (In Plain English) - Plato Web Design


Plato Web Design

Want to learn how SEO works and start driving more traffic to your website? Our SEO experts share their secrets in this easy-to-follow article.

Translating Client-Speak: An Infographic

by Casey Ark @ Plato Web Design

    Note: we love our clients, we just made this for fun! Other content you might like: 9 Killer SEO Tips and Tricks Worth $1k or More How Does SEO Work, Anyway? A 5 Minute Quickstart Guide The Ultimate Shopify Review – Should you use it for your business? Custom Web Design  

The post Translating Client-Speak: An Infographic appeared first on Plato Web Design.

Secrets of Success with Social Media

by yptadmin @ Your Page Today

Straight Talk to Make Social Media Work for You This holiday season, our gift to you is the secret of successful social media marketing. The truth is, most businesses aren’t reaping the benefits of social media. Here’s how YOU can: Quality over quantity Many companies believe they should have as many social media accounts as possible. While we’ve talked about ...Read more

Search engine optimization (SEO) for small business websites - Just Add Content

Search engine optimization (SEO) for small business websites - Just Add Content


Just Add Content

Search engine optimization (SEO) increases your chances of being found when customers search for a product or service like yours with search engines.

How to Build Links and Optimize your Website for Multiple Keywords

by Jeffrey_Smith @ SEO Design Solutions™ Blog

In case you were wondering how to systematically achieve saturation for multiple keywords for your website in search engines (instead of just a few) using SEO, then this is a must read post. This tactic is specifically designed to work in Google using the allinanchor / keyword relevance ratio to back links pointing at your Read More

EverWebinar Review (2017): How do the Automated Webinars Compare?

EverWebinar Review (2017): How do the Automated Webinars Compare?

by Hailey Friedman @ Growth Marketing Pro

At first I was skeptical of evergreen automated webinar software. How could something I create, record and automate be engaging enough to convert users on my website? However I quickly learned that when it comes to converting customers, there are few things …

The post EverWebinar Review (2017): How do the Automated Webinars Compare? appeared first on Growth Marketing Pro.

Organic SEO Tips Learn what to do to gain better organic ranking

Organic SEO Tips Learn what to do to gain better organic ranking


San Antonio Web Design - WordPress Responsive Websites

Read our Organic SEO Tips to find out how to gain better organic ranking on google. These SEO Tips will help you dominate the search results

What is SEO Marketing and How it Works.

What is SEO Marketing and How it Works.


Shopify

In this seo tutorial we examine exactly what ecommerce SEO is and how it can help your business.

SEO Tips for Home Business Owners

SEO Tips for Home Business Owners


The Balance

Search engine optimization SEO overview and tutorial to help get your site ranked on Google and other search engines.

5 different types of content every website MUST HAVE

by admin @ Online Specialists

What’s Content? Pictures, Text, Video??? While these are all types of content they really don’t layout the exact formula you should use to convert your visitors to customers. In this session we outline the 5 different types of content and how you should strategically use each type to create funnels that lead your visitors along […]

AMP and Ranking 0 are Becoming More Important

by John E Lincoln @ Ignite Visibility

This week: You can now edit local business info in search results, Instagram is testing canvas ads, and wait until you hear about how many of the top results don’t get clicks.   Here’s what happened this week in digital marketing. DemandJump Cloud Tool Shows Where Your Traffic Came From A new DemandJump tool, just...

The post AMP and Ranking 0 are Becoming More Important appeared first on Ignite Visibility.

How to Get SEO, Call to Action and Conversion on the Same Page!

by Jeffrey_Smith @ SEO Design Solutions™ Blog

SEO is nice for popularity, but conversion is even better. So, before you go out and start snatching up more keywords than you can shake a stick at, make sure your offer is up to the challenge of enlivening customer attention and encouraging viewer retention. Otherwise, your marketing efforts will be a mere exercise in Read More

50% of Google First Page Results are HTTPS

by Jack Gorman @ The SEO Works

Nine months ago this figure stood at only 30%, which shows continuing adoption of SSL protocols In a recent article on the Moz blog, Dr. Pete Meyers discussed how more and more results on the first page of Google (based on a 10,000 strong keyword data set) are secure websites. The fact that this number […]

The post 50% of Google First Page Results are HTTPS appeared first on The SEO Works.

The Most Effective YouTube SEO Tactics for Guaranteed Video & Website Traffic

by Guest Post @ SEO Design Solutions™ Blog

YouTube is by far the most popular video-sharing sites today. Your business stands to benefit greatly from a YouTube presence in that: YouTube only comes after Google & Facebook when it comes to daily visits. Billions of videos are viewed every month on YouTube, meaning there is a very high chance that your video will Read More

What is Google Express & Will It Help Walmart Compete

by Phil Masiello @ Hound Dog Digital Marketing

What Is Google Express? I keep seeing articles about Walmart partnering with Google Express and how that is going to compete with Amazon. Businesses and writers are consumed trying to find a way to unseat Amazon. What they continue to lose sight of is the customer loyalty Amazon has developed. It made me realize that..

The post What is Google Express & Will It Help Walmart Compete appeared first on Hound Dog Digital Marketing.

Social Media: Paid vs. Organic

by Sara Brace @

With over 2.3 billion people on social media last year and 2.5 billion projected for 2017 according to Statista, it’s hard to deny the impact that social media can make on consumers. Businesses of all industries should understand the benefits…

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Local SEO Strategy – Build The Foundation

by skagitmarketing @ SKAGIT MARKETING

When we first get started with a “local business” client, we start with “the basics” to lay the foundation to build a successful local SEO strategy.  The local SEO foundation includes Google My Business (Search, Maps, Google+), Locally SEO Optimized Website and Landing Page, Citations, Link Analysis, Reviews Analysis, and Social Optimization. Google My Business […]

Starting Your Own Blog? 4 Best Blog Venues

by yptadmin @ Your Page Today

If you’re just starting out, a blog is an excellent, cost-effective way to promote your business. Eventually, you’ll want to work with a web developer to make your blog a part of your website, so that it’s easy to locate and interconnected with all of your site content. Until then, however, you can choose from several blog venues—some of them ...Read more

What is SEO?

What is SEO?


Degordian Education hub

Learn what is SEO using our visual SEO guide and improve your business!

SEO for Idiots: The 10 Basics of Blogging Search Engine Optimization

SEO for Idiots: The 10 Basics of Blogging Search Engine Optimization


Blog Tyrant: Start a Successful Blog

Last Update May 30th, 2016 Recently Kelci asked me over on my Facebook Page about SEO for idiots. I decided to do a full post on it (isn't she lucky?) because it is such a cool and expansive topic. So what exactly was her question? Found your blog the other day and have learned MUCH more than the previous 100 blogs I had found combined. I see that you have an article about SEO secrets below but I was wondering if you can direct me to like an 'SEO for idiots' type of thing... I really need to understand the

Baseball Random Fact

by poweruser @ Digital Marketing Agency Cleveland

The post Baseball Random Fact appeared first on Digital Marketing Agency Cleveland.

Hit by a Google Penalty? Here’s what you need to do | SevenCube

by @ SevenCube

Google Search Console – the Best Free Resource You’re Not Using

by skagitmarketing @ SKAGIT MARKETING

What Does Google Search Want? Google search optimization can feel like a black box with a hopeless number of complicated, sneaky caveats you can never hope to understand. You do your best to build a website that Google likes, but you’re never sure if you’re getting it right. There’s no green check-mark that appears telling you you’re done. […]

SEO For Your Target Audience…The Inside Track!

by yptadmin @ Your Page Today

We have all had the same experience when it comes to finding out specific needs on the internet. We sit for minutes that seem like hours rattling our brains on the best way to describe what we are looking for. This is what happens to your target audience or consumer. You as a business need to find a better way to direct traffic to your website.

Your questions on work design, answered by an MIT expe...

by Daniella Toscano @ Career Advice

What is Dynamic Work Design? Find out:

The post Your questions on work design, answered by an MIT expe... appeared first on Career Advice.

How Does SEO Work?

by Phil Masiello @ Hound Dog Digital Marketing

HOW DOES SEO WORK? Along the path to engagement with a new client, we always get this question, “How Does SEO Work”? Most of our clients are e-commerce brands & Amazon marketplace sellers. We do a fair amount of B2B clients as well. But our sweet spot is undoubtedly e-commerce across all platforms. The primary..

The post How Does SEO Work? appeared first on Hound Dog Digital Marketing.

Does Google Use Analytics Data to Discover new URLs for Crawling?

by Eric Enge @ Stone Temple

Recently we published data that suggests that Google does NOT use Chrome data to discover new URLs for crawling. That surprised a lot of people, because most assume that Google uses every possible source to find new content. Today, I’m publishing the results of a study that takes this process one step further. In this... Read More >

Google Algorithms

by Eric @ Lizardwebs

Search Engine Algorithms Change – FREQUENTLY! Something to keep in mind – algorithms for ranking your site are always changing. What worked 5 years ago – even 5 months ago, may or may NOT still be viable. Like any professional thing, ongoing testing and learning are vital to any good SEO company. If your SEO person is relying on practices that USED to work – they may NOT be getting the best results – and may actually be tanking your site. We still see a lot of companies using bad SEO techniques. It’s not uncommon to see an algorithm change in Google or other search engines causing your site to shift many places in a short period of time. Some shifts are brief, but if your site goes down a few pages and just does NOT come back up, it’s time to try a different strategy – or SEO company. At a minimum, contact your SEO company to find out what’s going on and bring it to their attention. If they’re good, they already know that you’ve shifted and are working on it. If your site moves around a few places from week to week, that’s natural. Some sites though, we have to say, are so much stronger than competitors, that they generally do NOT shift out of first position. You know you’ve got something good going at that point! Normal variances in your Search Engine Rankings It is NOT uncommon to see specific rankings shift around from week to week – even day to day in particularly competitive markets and terms. We expect to see variances of a few spots in rankings. We see some pages drop 10 spots, but then another page on your site rises 11 positions for that same term – effectively swapping out positions on the SERPs. PageRank Another common Google Algorithm that will affect your site is PageRank – find out about PageRank here

You’ve Been HACKED? We Have Your Back …Up!

by yptadmin @ Your Page Today

It’s a known fact on the internet that if you have a website you will be hacked. It’s not a matter of IF it’s only a matter of WHEN and how extensive the damage is depends on how much work you put into prevention and a back up plan. Even small businesses can and will be hacked. Just because a website or a business might be small or large does not make it less likely to be hacked.

Ultimate Guide to Amazon SEO

by John E Lincoln @ Ignite Visibility

Want to sell on Amazon, but not sure how to stand out? Our Director of Amazon, Shawn Green, will tell you everything you need to know about Amazon SEO, and how to make sure your product is optimized for as many sales as possible.   Amazon has taken the internet by storm, managing to dethrone...

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Why Metadata Matters for SEO – Here’s Why #124

by Eric Enge @ Stone Temple

Metadata is easy to ignore, but it actually can help your pages get more clicks. In this episode of our Here’s Why digital marketing video series, Art of SEO lead author Eric Enge helps you understand metadata and why it matters for your SEO. Don’t miss a single episode of Here’s Why with Mark &... Read More >

Recommended Best Web Site Development Practices

by yptadmin @ Your Page Today

Getting started with web site development often seems overwhelming at first due to the large numbers of resources, practices and ideas out there for getting the best results. What’s a good idea today may soon become outdated in a short amount of time. A few fundamental practices do apply regardless of search engine algorithm changes or web development trends. Creating interesting content, engaging with readers, making navigation user-friendly and applying good formatting practices will not go out of style any time soon.

A Guide to International SEO: Strategies and Guidelines

by Natalie Severt @ Unamo Blog

You have a business. Your business has a website. You use localized keyword research and traditional SEO tactics to help your business rank well online. You have a diversified backlink profile and high domain authority. Congratulations! But now you want to expand. And this is where it gets complicated. How do you create an international […]

Search is live on Credo!

by John Doherty @ Credo

Over the last couple of years I’ve learned a valuable lesson in building a product – the time is never right but eventually you’ll find...

The post Search is live on Credo! appeared first on Credo.

Google: how does it work? Learn how SEO and Google work with Wordapp

Google: how does it work? Learn how SEO and Google work with Wordapp


Wordapp

Google maintains a unique search engine algorithm. Understanding how it works will help to optimise your SEO content and improve your ranking.

Top 5 Online Marketing Strategies If You’re On A Tight Budget

by admin @ Online Specialists

Many small to medium business owners understand there are opportunities to growing business online but don’t have the budget to invest. Like many areas of business, if you simply think outside the box there’s always opportunity hiding if you’re prepared to turn over a few rocks to look for it. In today’s session we cover […]

The Best Webinar Software For Every Business: Top 12 Webinars

The Best Webinar Software For Every Business: Top 12 Webinars

by Mark Spera @ Growth Marketing Pro

There are so many choices for webinar software. It’s annoying because it doesn’t seem like it should be so complicated. We’re going to simplify it. Whether you are an entrepreneur, content provider (blogger), online training provider or software creator, you …

The post The Best Webinar Software For Every Business: Top 12 Webinars appeared first on Growth Marketing Pro.

How Does SEO Work And Should You Be Creating Video Content?

by Erica S @ Tubetorial

Search engine optimisation or SEO as it is commonly known, is the process whereby a website is designed and implemented to assist in scoring high rankings on Google (and other) search pages. In the days when the Internet was expanding, many sites had repetitive keywords on there to get them to rank highly in search […]

The post How Does SEO Work And Should You Be Creating Video Content? appeared first on Tubetorial.

SearchCap: Google AdWords ad suggestions, ad performance & Doodles

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google AdWords ad suggestions, ad performance & Doodles appeared first on Search Engine Land.

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